Selfish™

Haleigh Booth is a top-producing local real estate expert in Louisville, KY, and surrounding areas. She is a mom of two and married to her high school sweetheart.

I hear from a lot of real estate professionals that want to grow their following and their reach but they feel like posting about real estate is so different than other businesses, so I knew I had to bring on Haleigh Booth. Haleigh is a real estate agent in Louisville, Kentucky, and focuses all of her marketing efforts on social media and consistently creates viral content on TikTok and Instagram. Her tips transcend to any business owner, not just realtors. You will get so many good strategies you can use on your social media, no matter the industry!

In this episode, you will learn:

✨How she went viral on TikTok

✨How to use TikTok to grow an audience that truly knows and trusts you

✨Trends in the TikTok algorithm you need to know!

✨The type of content that gets her thousands of views on TikTok consistently

✨The best way to get more traction on your TikTok videos

✨The biggest mistakes you're making with your video content and social media

✨How and why to use all the features in your stories on social media

✨Why your stories should never be empty on social media

Interested in how you can make MORE money by spending LESS time on social media? Check out my program Social Media Success Shortcut for $27! Download it here: www.SocialWithAllie.com

Bridget Stralko runs a professional organizing company in the metro Detroit area called Unclutter It. She helps busy families get organized and come up with better systems to make life less hectic!

I'm going to admit, there is a little bit of a theme going on here lately. I invite these experts on to talk about a topic and by the end of the episode, my mind is blown!! I enjoy home organizing, so I knew talking with Bridget would be a good conversation. However, I had no idea how much I was going to take away from her knowledge. Even practical tips - like what should be in your backstock - you will be surprised to hear her answer. Talk a listen.

In this episode, you will learn:

✨The biggest mistake you are making in your household

✨How to subtract things from your household by being more intentional

✨The one thing you can do today to have a happier, more organized home

✨How slowing down can allow you to become more intentional with what’s in your home

✨The most important thing you can do to help your kids with organization

Interested in how you can make MORE money by spending LESS time on social media? Check out my program Social Media Success Shortcut for $27! Download it here: www.SocialWithAllie.com

Hayley Luckadoo is a marketing coach, high-energy motivational speaker, and host of the Females on Fire podcast. She focuses on helping women in business fill the gaps in their sales and marketing processes to create better and more profitable strategies that actually convert into revenue, and empowering entrepreneurs to let go of the things holding them back, step into who they truly are, and go after their biggest and wildest dreams.

Hayley has a true passion for helping female entrepreneurs succeed and thrive. I love the wisdom she shares here and her focus on mindset through it all. You might be surprised to find out the one tip she has that you can do today to get your mindset right. 

In this episode, you will learn:

✨Why "yet" is the most important word in the dictionary

✨The power of simple words to change our mindset

✨Why failures are so much more powerful than successes

✨Why your resilience can be your greatest asset to success

✨What you have to have as a business owner to be successful

✨The mindset shift of coming out of failures and knowing that they were for you

✨Find out the biggest mistake female entrepreneurs are making

✨The one thing you can do today to better your mindset

Interested in how you can make MORE money by spending LESS time on social media? Check out my program Social Media Success Shortcut for $27! Download it here: www.SocialWithAllie.com

Meghan Tinker is the owner and stylist at House of Colour Louisville. She finally left a corporate career after 15 years of side hustles, and brings women (and men) confidence by teaching individuals how to style and shop for themselves!

I knew after experiencing a color analysis with Meghan that I wanted to share her knowledge with all of you all. I am the first to admit, I never have thought about how color looked on me. I have a hard enough time finding clothes that I like how they look on me, so color never really came into the equation. Now, after Meghan has enlightened me, I have a whole new outlook on incorporating my colors into my wardrobe whenever possible.

In this episode, you will learn:

✨The purpose behind a color analysis of your wardrobe and how important it can be for your overall image

✨The top signs you should look for when you are doing your own color analysis

✨The best way to plan out your closet based on your color analysis and how to phase out things that aren’t your ideal fit

✨Simple tips to edit your closet for the different seasons

✨How to easily stand out in today’s online workspace

✨Why color is so important in defining our image and how colors can change how you are perceived

Interested in how you can make MORE money by spending LESS time on social media? Check out my program Social Media Success Shortcut for $27! Download it here: www.SocialWithAllie.com

Henry Kaminski Jr. is the founder of Unique Designz, a full-service design, branding, and digital marketing agency that is dedicated to helping personality brands; coaches, consultants, influencers, speakers + authors design / grow their brands, scale their profits + increase their exposure online. He’s is the host of the popular “Brand Doctor’s Podcast” where he talks about strategies that help entrepreneurs design reputable and profitable personal brands. As a self-taught graphic designer and brand consultant, he's overcome all the odds to build a wildly successful multi-million-dollar business over the past 14 years. He has worked with a diverse range of business owners and professionals, including celebrities like Jon Bon Jovi + Fabio Viviani as well as Internet marketing expert Russell Brunson who has named Henry the "Million Dollar Brander” and recently has been inducted into the Click Funnels 2 Comma Club, by generating over $1 million with one single sales funnel, using the Click Funnels software.

WOW - that's all I have to say after recording this interview you are about to hear with The Brand Doctor himself. This episode is GOLD. Henry has dominated the branding world and he is about to unload so much knowledge - I hope you have your pen and paper ready.

In this episode, you will learn:

✨How to make your brand unique

Interested in how you can make MORE money by spending LESS time on social media? Check out my program Social Media Success Shortcut for $27! Download it here: www.SocialWithAllie.com

Andrea Sager is a small business attorney shaking up the legal industry with her Legalpreneur plan that provides all-access to her firm for small businesses. After working for a large law firm working with large businesses, Andrea realized her true passion was helping small businesses embrace and protect their business and intellectual property. In just under 3 years, Andrea has become the go-to attorney for online entrepreneurs, protecting everything from their brand names to their courses and blog posts. Andrea is also the host of the hit podcast, The Legalpreneur.

In this episode, Andrea is giving us the legal lowdown on starting a business, the mistakes she most often sees, and what you can do to future-proof your business. You don't want to miss these nuggets of wisdom she shares.

In this episode, you will learn:

✨The top 2 mistakes business owners make in their business that a lawyer sees all the time

✨Why you should be careful using photos you find on the internet in your business

✨Why you should pay close attention when choosing your business name

✨All the things you need to know about preventing plagiarism and copyright infringement in your business

✨What you need to know about filing your LLC

✨Why having an LLC can save you money in the long run

Interested in how you can make MORE money by spending LESS time on social media? Check out my program Social Media Success Shortcut for $27! Download it here: www.SocialWithAllie.com

Whether you are interested in becoming a copywriter or a business owner that may need to hire a copywriter in the future - you will love this interview with Abbi. Her program Successful Freelance Mom supports working mothers and helps them grow profitable businesses. She also drops some great advice on productivity that I will start using today!!

Abbi Perets is a professional copywriter with over 20 years of experience and has written content for some of the biggest brands in the world. She founded Successful Freelance Mom to support and encourage women and mothers to create profitable freelance businesses that fit into their busy lives. Whether you’re trying to get a business off the ground while managing toddlers, teenagers, or a boss who throws regular tantrums, Abbi’s no-nonsense approach will show you how to get the right work done in small chunks of time without making yourself nuts.

In this episode, you will learn:

✨ Why it is essential to keep your to-do list tasks to 25 minutes or less

✨ How many hours a week you need to commit to in order to start a successful business from home

✨ Knowing the difference between a project and a to-do list item in order to best organize your time in your business

✨ Learning revenue-generating activities to focus on, and knowing which aren't and where to cut those in your daily activities

✨ Why some tasks on your to-do list can actually be causing procrastination

✨ The biggest mistakes business owners are making in their copywriting and how to fix those now!

✨ What NOT to say in your copy for your business

✨ Have multiple types of people on your email list? Learn how to target all of them with a very simple strategy

Interested in how you can make MORE money by spending LESS time on social media? Check out my program Social Media Success Shortcut for $27! Download it here: www.SocialWithAllie.com

I used to be a person that would always talk about my dreams, but it never occurred to me that I had to work towards them. It sounds silly now, but I genuinely thought if it was meant to be, it would fall into your lap.

I give a lot of credit to this podcast for giving me the motivation and drive I need to do other "big" things in my life - including starting my business.

I have interviewed over 100 entrepreneurs now and a common thread that I see when it comes to individuals that have success - the ones that are successful TAKE ACTION - messy, unorganized action. I used to be someone who had to have everything figured out before I would take action - I used to think I was just an organized person and I was being thorough and strategic, but then I realized I was using it as an excuse to keep from having to take the BIG action I knew I needed to take, but fear held me back.

I've been working through the book Business Made Simple by Donald Miller and the book is broken down into 60 days and has a video accompanying each section that you watch each morning of those 60 days before reading the lesson that follows in the book. What was today's?? Successful people are action takers. There are a lot of characteristics that make up successful people, some can be introverts, others are extroverts, some went to fancy colleges, others didn't go to college at all. But the one theme that encompasses every successful person - successful people get stuff done!

I am realizing how important this characteristic is in business leaders. I will talk to potential clients that are interested in my services, but they will make an excuse for why now isn't the right time. Turns out 6 months later, they call me back, and say they wished they had started working with me 6 months before.

I am all for being strategic, weighing the pros and the cons. And sometimes the timing isn't right to do something, but other times, you will never know unless you dive headfirst and figure it out along the way.

I remember being in my senior year of college when I set down at my desk to figure out my first set of goals. The prompt I was using said, where do you want to be in 1 year, 5 years, 10 years. I had no idea what I was going to do that weekend - it was too overwhelming to think about. I never would have dreamed that the life I am living now was possible then.  But how did I get here from that apartment 10 years ago? Just messy action.

I didn't always give myself permission to take messy action, but in the last few years that I have. I have seen more growth in my life and my business than ever before. I think of it as, seeing opportunities and giving them all that I have to give. Some don't work out, but a lot have.

I have a good group of girlfriends who I talk to every single day, we share the good, the bad, and the ugly with each other. Among others in my life, they are my cheerleaders. Whenever I share happy news they say ALLIE - that's incredible. YOU MADE THAT HAPPEN.

It didn't hit me until recently, that while I know and have always trusted that God is in control, he wants to see us work towards that goal. He wants us to be inspiring others with our actions. So I want you to consider, what part of your life or business do you need to take action in? Has it been weighing on your heart? Let this be the pep talk you needed to get it down. Because I can tell you that being on the other side of that action and having your cheerleaders yell: YOU MADE THAT HAPPEN is the best feeling in the world.

And as I now celebrate 100 episodes, I ask that if you listen and enjoy these episodes -  please leave a review. That is the best way to help others find this content. Enjoy!

Surprise! 

Here is a bonus episode for you as we approach the 10th season of Selfish. I couldn't help but reflect back on all the lessons that I've learned from the experts I've interviewed over the last five years. This experience allowed me to have the courage to go out on my own and start my business and I love hearing from each of you when it has helped you as well. When I started this podcast I was in corporate America and was using this platform as a creative outlet. My bachelor’s degree is in broadcast journalism and I worked in the spa industry and married those two passions together to create Selfish. I had no idea the people I would have the chance to interview, I had no idea the opportunities the podcast would bring me, and I definitely had no idea I would use the inspiration of my guests to then start my own business. 

Pretty cool journey, huh? 

A story that inspired me recently was from one of my previous guests Allie Bjerk. She created a digital product, sold it on social media, and used the earnings she made from one day of sales and would turn around and spend it on Facebook ads the next day. With that strategy, she was able to become a millionaire in 10 months. I purchased her course in January and I'm now pleased to announce the digital product Social Media Success Shortcut. 

This product combines all the tools needed for a small business owner to have success with their social media marketing strategy. I have worked with million and billion-dollar businesses, all the way to brand new startups. The social media tactics and strategy is the same no matter the size of your business. I have bundled those lessons along with social media prompts for a year, a dictionary of highly converting hashtags, templates, checklists, and many other bonuses that will make marketing your business quick and easy.  The beauty of this program is that it teaches you to use all of these tools in under 30 minutes for the month. Yes, I said the month. So for under $30 and for under 30 minutes you too can have social media success. 

One of my clients, Angel Yamraj, who owns a spa in a small town, came to me with frustration over her marketing. She said she didn’t know what to post, she had a million other things to do, and so social media always became the last thing she would think about. She had priority access to this guide, and here is what she had to say about it: "I purchased Allie's guide and I am now 100% confident in operating the social media strategy for my business! It’s amazing how quickly I was able to learn how to write better content that resonated with my customers, it truly changed my perspective on social media.  Planning out content is no longer a task I dread doing, but instead it takes me just minutes to do, instead of the hours it was taking me. I have enough on my plate to stress about, I'm glad planning social media content will be something I never have to stress about again!" 

Y’all, I really tried to make this an easy decision for you to make. With everything that I share with you in this program, $27 is an absolute no-brainer.  If you are interested in learning more or purchasing the Social Media Success Shortcut, visit SocialWithAllie.com. 

I say this every season but this upcoming group of experts will blow your mind. I'm really excited for you to hear their thoughts of self-care and their business savvy wisdom. If this podcast has been inspiring to you I would be so grateful if you would leave a review and share it with a friend. Producing this podcasting lights me up and I am so glad I have the opportunity to continue in this role and can bring these voices of inspiration to you each and every week.

Rachel Pedersen is the Queen of TikTok and is a top social media marketer and consultant, worldwide viral sensation, and leading authority on storytelling through social media and Facebook ads. I found her on TikTok and was excited to dive into how she has found success on an app known for teenagers dancing!

In this episode, you will learn:

✨ The #1 tip on going viral on TikTok

Visit SocialWithAllie.com for Allie's Social Media Success Shortcut for only $27!