Selling the Dream

Selling the Dream Presents: Ed and Ken's Mini Podcast - The Myth of the Quantum Leap vs. The Power of Momentum


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In this episode of the Ed & Ken Mini Podcast, Ed Fordyce and Ken Jordan dig into two powerful frameworks for growth: The Slight Edge and U Squared. Is the “quantum leap” real—or is momentum built through small, consistent actions the true path to success?

Ken challenges the myth of the quantum leap and shares how mismanaged expectations can stall production, while Ed offers counterpoints from his own experience with business, fitness, and real estate coaching.

They explore:

  • The myth (and reality) of the quantum leap

  • Why momentum is the ultimate multiplier

  • How new vs. experienced agents view mastery

  • Why massive action (done right) trumps overthinking

  • Lessons from open houses, recruiting, and production plateaus

    Stick around to the end where Ken shares his action step of the week.

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    Selling the DreamBy Ken Jordan & Joe Iredell