Selling the Dream

Selling The Dream Presents: Ed and Ken's Mini Podcast - Zillow + ChatGPT: Threat or Opportunity for Realtors?


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In this episode of the Ed & Ken Mini Podcast, Ken Jordan and Ed Fordyce dig into one of the biggest real estate headlines of the year — Zillow’s new partnership with ChatGPT — and what it really means for agents.

Ken and Ed explore how AI is reshaping the industry and why the best agents won’t just adopt technology, but adapt their business models around it.

They also touch on:

  • Fear vs. faith — and how mindset shapes your future

  • Why AI won’t replace agents who master human connection

  • How to use ChatGPT as an employee, not a gimmick

  • Why real estate’s biggest “code of ethics violation” might be the industry itself

  • Ed’s coaching challenge to help 20 agents hit six figures

    This one is a must-watch for any agent wondering how to stay relevant — and human — in an AI-driven world.

    Books mentioned: AI Edge by Jeb Blunt, Fanatical Prospecting
    Action step: Treat AI like a team member — not a threat.

    ...more
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    Selling the DreamBy Ken Jordan & Joe Iredell