Jefi and Ed are two realtors who recently had an interesting experience while discussing buying and selling a home. Jefi and Ed share their perspectives as realtors, discussing the buyer and seller viewpoints. Ed advises clients to take their time when making decisions and, if necessary, use tools to weigh pros and cons. He also emphasizes the importance of empathy when working with first-time homebuyers. Jefi and Ed discuss why it is important to slow down and be present in the process to build trust with buyers. 

QUOTES

• “I think you can naturally start that process on the front end, and I think that actually would be really good discipline in the initial buyer consult to say, hey, this is a life change for you. We're in the life event business and be thinking about these things as what are the pros and the cons for your prospective move.” -Jefi Moultrie [05:45]

• “I tell all of my buyers and sellers, you’re going to go under contract today and you're going to have the biggest wave of buyers or sellers remorse you've ever felt in your whole life. That's normal. It will dissipate over time because you're just anxious about this. This is a humongous deal. It's like calling the elephant in the room out and just being like, here it is, let's talk about it.” -Ed Billings [09:50]

TIMESTAMPS

02:10 The Emotional Impact of Estate Sales

04:06 Self-Realization Through Real Estate Decision Making Process

05:40 Empathy in Real Estate: How to Support First-Time Home Buyers

11:16 Conveying Value to Clients

18:14 Balancing Emotions in Business Transactions

RESOURCES

• Never Split the Difference
• The Five Dysfunctions of a Team
• The Peak Experience
• The U.S. Housing Market Has Peaked
• Why Rising Mortgage Rates Push Buyers off the Fence
• The One Thing Every Homeowner Needs To Know About a Recession

CONTACT

Messy in the Middle: messyinthemiddlepodcast.com

Ed Billings: edbillings.com

Jefi Moultrie: jefisrealestate.com