The Channel Buzz

SEO Trends: Are you keeping up?


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Hello all! It's season 2, episode 12. This week's guest is Erica Hakonson, Principal and Founder of Maven Collective Marketing.

Erica Hakonson is the Principal and Founder of Maven Collective Marketing, the multi-award-winning Microsoft Partner Marketing agency, as well as a recognized and awarded entrepreneur, woman-in-tech and business leader. Hakonson has been awarded Female Entrepreneur of the Year, Silver Award by the international Stevie Women in Business Awards, Editor's Choice by the CanadianSME National Business Awards and Top Small Business Female Executive Bronze Award by DataBird Business Journal. She's also a champion for women in tech, boosting their representation and elevating their presence in the industry. 

What did we chat about?

  • Marketing trends of 2023
  • What should partners and ISVs focus on
  • Website SEO
  • Your new self-audit
  • Maven Collective Marketing has been the Marketing Partner for Microsoft Partners since 2012 working with outstanding clientele, like Microsoft Corporation, PowerObjects, Companial, ClickDimensions, 1ClickFactory, BDC and MS Dynamics World. Well-honored and awarded, Maven Collective Marketing has been named 2023 PRDaily Top B2B Marketing Agency, 2023 Clutch Top Global Experiential Marketing Firm, 2022 AVA Platinum B2B Website Award Winner, to name a few. 

    With the recent launch of the only Microsoft Partner Digital Self-Audit Product, Maven Collective Marketing expands its value and vitality in the Microsoft Partner ecosystem to put affordable, practical and predictable marketing performance at the reach of any MS Partner, start up to industry aggregator. As highlighted on the ISV Society podcast, the new Maven Digital Self-Audit Package exclusively for Microsoft Partners is now available at: ⁠https://www.mavencollectivemarketing.com/services/digital-audit-self-service/⁠


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    The Channel BuzzBy Amiee Keenan