Day in Tech History

September 19, 2011: Netflix Introduces Qwikster


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<img width="580" height="280" data-tf-not-load src="https://dayintechhistory.com/wp-content/uploads/2012/09/netflix580logo1.jpg" class="attachment-full size-full wp-post-image" alt="Netflix" decoding="async" srcset="https://dayintechhistory.com/wp-content/uploads/2012/09/netflix580logo1.jpg 580w, https://dayintechhistory.com/wp-content/uploads/2012/09/netflix580logo1-300x144.jpg 300w, https://dayintechhistory.com/wp-content/uploads/2012/09/netflix580logo1-500x241.jpg 500w" sizes="(max-width: 580px) 100vw, 580px" />

<img decoding="async" width="300" height="144" data-tf-not-load src="http://vid.geekazine.com/dith/uploads/2012/09/netflix580logo1-300x144.jpg" alt="Netflix" class="wp-image-19826" srcset="https://dayintechhistory.com/wp-content/uploads/2012/09/netflix580logo1-300x144.jpg 300w, https://dayintechhistory.com/wp-content/uploads/2012/09/netflix580logo1-500x241.jpg 500w, https://dayintechhistory.com/wp-content/uploads/2012/09/netflix580logo1.jpg 580w" sizes="(max-width: 300px) 100vw, 300px" />Netflix

2011 – Netflix CEO Reed Hastings made one of the biggest blunders of 2011 when he announced not only was the DVD section of Netflix getting a new name, but also that section was up for sale. Qwikster brought a lot of attention rapidly for two reasons – 1. It was close to Amway’s spin-off Quixster, and 2. Qwikster used to be the twitter handle of a pot-smoking Elmo character. Since then, Hastings apologized and the company reeled back the statement. However, it was not before they lost 2/3 of their stock and over 800,000 subscribers. Currently, their stock is at $57 a share (from $295 back in July 2011).

<img decoding="async" data-tf-not-load src="http://www.geekazine.com/wp-content/uploads/2010/09/ATT-logo-125x125.jpg" alt="ATT Logo" class="wp-image-10504" />ATT Logo

1995 – The National Cash Register Company (NCR) Started in 1884 with Point of Sales registers. The company deals in all types of POS, but had financial problems. In 1991, AT&T purchased NCR for $7.4 billion. NCR has been the only AT&T acquisition that retained their original name. on Sept. 20 1995 AT&T would spin NCR back into it’s own company due to the antitrust issues put forward

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