Seriously in Business: Brand + Design, Marketing and Business

Design isn't just about making things that look pretty - it's about communicating your businesses value!

In today's episode, I'll teach you 4 practical design hacks to use when you create your graphics to give your business a boost in professionalism, trust and perceived value!

Follow me on Instagram at @whitedeergd or grab your DIY design freebies at www.whitedeer.com.au/freebies

ADD VALUE THROUGH DESIGN:

1. Use quality images
2. Make sure your fonts are readable
3. Keep your branding consistent
4. Keep your graphics open and spacious

In today's episode, you'll learn how much creativity creating graphics for your biz actually takes PLUS my 5 tips on how to cultivate creativity in yourself if you’re really needing a bit of a kick!

Follow me on Instagram at @whitedeergd or grab your DIY design freebies at www.whitedeer.com.au/freebies

CULTIVATE CREATIVITY:

1. Problem Fixing = Puzzle Solving
2. Train your mind to think differently
3. Remove the fear of failure
4. Allow yourself to explore a new space
5. Fill your mind with inspiration

In today's episode, you'll learn how why it's best for your business to avoid using pre-made templates and what you should do instead!

Follow me on Instagram at @whitedeergd or grab your DIY design freebies at www.whitedeer.com.au/freebies

REASONS TO AVOID TEMPLATES:

1. They’re not branded to YOU
2. You get stuck (this is huge!)
3. You’re not actually learning real skills
4. The perfect template doesn't always exist
5. No consistency
6. Lose your uniqueness

In today's episode, you'll learn how you can cleverly use design to get people to WANT to read what you have to say! By taking advantage of design principles and techniques YOURSELF.

Follow me on Instagram at @whitedeergd or grab your DIY design freebies at www.whitedeer.com.au/freebies

WAYS TO MAKE YOUR MESSAGE IRRESISTIBLE:

• Create hierarchy and a visual journey.
• Contrast the text to make sure it stands out from the background.
• Use clear fonts (not too thin or cursive).

What happens if your graphic isn’t readable?

• People give up reading it - it's too hard and doesn't make sense!
• Confusion is caused and people don’t understand what you have to offer
• Lose clients and connection 

Designing your own graphics can be great - but NOT when it takes you wayyyy too long. Especially when there's so much more you can be working on in your business. Time is precious! In this ep I'll chat to you about why design is taking you so long and how you can cut your design time back to make space for what you want!

SAVE TIME DESIGNING:

1. Build clarity around the purpose of your design, your message and who you're talking to
2. Plan, sketch and understand your graphics hierarchy.
3. Research your audience and what they need
4. Know your visual brand rules (fonts, colours, style, etc). 
5. Don't be afraid to spend time experimenting.

Follow me on Instagram at @whitedeergd or grab your DIY design freebies at www.whitedeer.com.au/freebies

Join me and Sheridan, from Love Your Vibe, as we chat all things DIY design! Learn what tools, tips and insights have helped Sheridan create her own incredible brand and graphics to support her growing business.

Follow me on Instagram at @whitedeergd or grab your DIY design freebies at www.whitedeer.com.au/freebies

Or follow Sheridan on Instagram at @loveyourvibe_ or www.loveyourvibe.com.au

One of the biggest keys to design is that the designs are cohesive and consistent! Join me as we cover how you can make sure your business has a brand that is both recognisable and beautiful! 

In today's episode you'll learn why, as successful businesses, we really need cohesive graphics. Plus how you can find ideas to base your designs on and how keep them consistent! You'll also learn the number 1 step to keep those graphics cohesive!

Follow me on Instagram at @whitedeergd or grab your DIY design freebies at www.whitedeer.com.au/freebies

Join me, Jacqui, as I launch Design Hacks for DIYers! I'll let you in a little on my design journey and share with you my heart behind why I decided to start helping business owners design their own graphics. Hint: I say "bridge" a couple of times!

I'm so excited to kick things off! The best is yet to come. Stay tuned!