Can a content marketer’s mindset help you with creating highly successful SEO content? Did you know that the gap between content marketing and SEO has significantly narrowed in recent years?

Wix’s own Mordy Oberstein and Crystal Carter welcome guest Sarah McDowell, SEO Manager at Captivate, where they discuss the nuances and crossroads between SEO and content marketing on this episode of the SERP’s Up SEOPodcast.   

[00:02:17] What's On This Episode of SERP's Up?

[00:03:56] Focus Topic of the Week: SEO & PPC: Should SEOs adopt a content mindset?

[00:19:52] Focus Topic Guest: Sarah McDowell

[00:20:27] Going, Going,... Google!  

[00:34:50] Snappy News

[00:35:07] Follow of the Week: Ann Handley

Hosts, Guests, & Featured People:

Crystal Carter

Mordy Oberstein

Sarah McDowell

Joe Hall

Ann Handley

Resources:

Wix SEO Learning Hub

Capitvate

The SEO Mindset Podcast

Do Ranking Factors Matter for SEO

Featured Snippet Market Share Study

Featured Snippet Content Diversity

The Searchlight Newsletter

News: 

Google Search Console To Drop Page Experience Report, Mobile Usability Report & Mobile-Friendly Tests

Google Drops Mobile-Friendly, Page Speed, Secure Sites & Page Experience As Retired Ranking Systems

Understanding page experience in Google Search results

Creating helpful, reliable, people-first content