When are best SEO practices not the best SEO strategy? As with everything in SEO, even following best practices all depends.

Wix’s Mordy Oberstein and Crystal Carter are back to discuss the pros and cons of following the best practices of SEO. Find out when to and when not to adhere to best SEO practices as the duo explores real cases when following best SEO practices may not be ideal! 

SEO Consultant, Jono Alderson, shares scenarios where you should take off your SEO hat and alter certain best practices by not necessarily ignoring them but reshaping them to differentiate yourself from competitors. 

Plus, see how best practices relate to actual consumer expectations. 

Practice doesn’t always make perfect on this week’s of the SERP’s Up SEO Podcast! 

Key Segments

[00:01:51] What's On This Episode of SERP's Up?

[00:02:38] Focus Topic of the Week: Parting Ways With Best Practices 

[00:19:18] Focus Topic Guest: Jono Alderson

[00:28:25] Deep Thought

[00:34:59] Snappy News

[00:42:23] Follow of the Week

Hosts, Guests, & Featured People:

Mordy Oberstein

Crystal Carter

Jono Alderson

Natalie Slater

Barry Schwartz

Resources:

SERP's Up Podcast

Wix SEO Learning Hub

Searchlight SEO Newsletter

Wix Studio

Wix Studio YouTube

Jono Alderson SEO Consulting

User first SEO

News:

Google Explains How It Processes Queries & Ranks Content

Reminder: Google's Helpful Content Update Is No More - It's A Core Update