The co-lab career stories

Seun Olubodun - Founder of Duke & Winston


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Duke & Winston is a brand for bulldogs, their people & those who live with The Bulldog Spirit. Launched originally 2010 - 2016 as a trunk show, retail & wholesale business (sold through Urban Outfitters and over 80 national/international accounts) with no real target market & too many skus, Seun revived the brand in 2020 & with a renewed focus on what he loves most, bulldogs & the die-hard folks like him around the world who love them. Seun's ultimate goal is to be an example of how to successfully build a grassroots brand around a niche community.

In this episode, Seun talks with Addie Elabor about how a trip home to visit his parents in Boston ultimately gave him the creative inspiration to start his own brand.

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The co-lab career storiesBy the co-lab

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