When I was first in contact with Madeline and Lenny just over 6 months ago I was so excited to see MAMOQ launch. I had been searching for years for somewhere to buy clothes that were ethical sourced and environmentally friendly.
Yes I'd come across various brands through endless Google searches and recommendations from friends but I'd always forget who they were and struggle to find them again.
What I loved about MAMOQ was that all these brands would be in one place - making it easier for the consumer to access variety and style.
In this podcast we discuss:
- The challenge with fast, throw-away fashion and the need for educating the consumer
- Considering the entire life-cycle of fashion and circular economy models
- How we can consider the conditions and ethics under which our clothes are made
- How a road trip inspired the idea for MAMOQ
- The values and ethos that underpin the MAMOQ brand
- Learning patience as a key skill for being an entrepreneur
- The importance of an external support network