Shareable Podcast

Welcome to Shareable, the Podcast about the impact that people and technology have on our lives and careers. If you’re the type of person that aspires to be more successful in life, by listening to the wisdom of successful people, then this show is for you. I’m Jeff Gibbard, the host of The Shareable Podcast, and I created this podcast because I am fascinated by technology and how it impacts our behaviors, our buying habits, our careers, our relationships…everything. I’m also constantly learning new

Yup, you read the title right. This is the episode where our guest teaches us about BDSM- why brand domination strategy matters that is! Sorry, didn’t mean to shock you there, but in the spirit of this week’s guest we just had to. Because our guest, Deb Gabor, is the founder and Brand Dominatrix of Sol Marketing, a brand strategy consultancy obsessed with building winning brands. Guys, she’s awesome, so awesome that after talking with her for five minutes Jeff proclaimed them best friends. Here’s the post it note he wrote to prove it. 

Jeff wrote this about Deb during the first five minutes of recording.

And you’re going to want to be her best friend too after listening to this episode. Friends, Deb gets incredibly honest with us. She talks about her passion and compulsion to make other people’s businesses better. She talks about her inability to slow down. She talks about how her daughter helped her become a role model in her career. There’s so much that happened, you just gotta listen. 

SHOW DETAILS

Running time: 42:51

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SHOW NOTES

How Deb uses tech: Deb is no tech novice. In fact, she’s had every i-thingy there has ever been. Although she’s an early adopter, Deb’s more interested in the value that technology brings to her life rather than the flashiness of the gadget. For Deb, technology allows her to do things that she otherwise couldn’t do without it, and to free up headspace to do the things she’s really passionate about like building brands. Essentially, Deb uses tech as a facilitator to make other things happen. Tech makes Deb’s life easier, so she can make other’s lives easier. And she sets boundaries. Deb tries to keep notifications from oppressing her and monopolizing her time. Most importantly, Deb has learned not to let technology stand in the way of a good relationship with a human being. What she wishes she’d learned earlier: Slow the FUCK down. One thing you should go do today: Read Deb’s book – Branding is Sex Apps in her Dock: Phone, Email, Chrome, & Snapchat One app she can’t live without: Trello Last Social Media left standing: Facebook One book you should read: Positioning by Al Ries and Jack Trout Desired Superpower: Temporary wobbly puddle of goo (so she can slow down for 15 minutes at a time) ADDITIONAL NOTES Deb’s Basics of Branding:

Your brand can’t exist without your customers.

Your brand can’t be about you, it has to be about them.

The questions to answer to get your mini MBA in branding:

What does it say about someone that they use this?

What is it that we do that singularly solves a problem for someone?

Everyone wants to be the hero in the story of their life. How does your brand make someone a hero?

CONNECT WITH JEFF

Email Jeff: [email protected]

@JGibbard on Twitter

Jeff on Facebook

Jeff on Linkedin(make sure to introduce yourself)

Jeff on Instagram

Jeff on Snapchat

CONNECT WITH DEB

Email Deb: [email protected]

Welcome to Shareable, the Podcast about the impact that people and technology have on our lives and careers. If you’re the type of person that aspires to be more successful in life, by listening to the wisdom of successful people, then this show is for you. I’m Jeff Gibbard, the host of The Shareable Podcast, and I created this podcast because I am fascinated by technology and how it impacts our behaviors, our buying habits, our careers, our relationships…everything. I’m also constantly learning new

THE GUEST BECOMES THE HOST. THE HOST BECOMES THE GUEST.

This is Now You Do Me, where we switch roles and let our guest become the host and ask us anything they want to.

Enjoy.

WOW. Even Jeff wasn’t ready for this Now You Do Me. Travis’s questions brought out an…erm…different side of Jeff. We should let you know up front this episode is NSFW. It all started with an innocent question about Jeff’s reading preferences and well, yeah it got a little Fifty Shades darker, if you what I mean. You just gotta listen to this one, but maybe with your earbuds in.

Welcome to Shareable, the Podcast about the impact that people and technology have on our lives and careers. If you’re the type of person that aspires to be more successful in life, by listening to the wisdom of successful people, then this show is for you. I’m Jeff Gibbard, the host of The Shareable Podcast, and I created this podcast because I am fascinated by technology and how it impacts our behaviors, our buying habits, our careers, our relationships…everything. I’m also constantly learning new

Shareable Family, I don’t know if you’re ready for the Travis Wright. Having a conversation with Travis is like listening to 10 TED talks at once. This guy is a seemingly endless source of vision and knowledge. "So what does he do," you ask. All of it. He does it ALL. Travis is a successful author, consultant, keynote speaker, entrepreneur, data & analytics geek, tech journalist, growth hacker, podcast host, and self-deemed “mediocre stand-up comic.” We’ll be the judge of that Travis. Today, he is the cofounder and Chief Marketing Technology Officer at CCP Digital, a Kansas City & SF based digital ad & content agency. Throughout his career, he has helped hundreds of B2B & B2C companies, well-funded startups, SMBs, and the Fortune 100. He is also a columnist at Inc. Magazine, podcast host of VentureBeat's VB Engage, and author of his first book with Wiley & Sons, Digital Sense, which was published in December 2017. Needless to say, we’re big Travis fans here at Shareable. And we're really excited to bring you this new, info-packed episode.

Shareable Family, I don’t know if you’re ready for the Travis Wright. Having a conversation with Travis is like listening to 10 TED talks at once. This guy is a seemingly endless source of vision and knowledge. “So what does he do,” you ask. All of it. He does it ALL. Travis is a successful author, consultant, keynote speaker, entrepreneur, data & analytics geek, tech journalist, growth hacker, podcast host, and self-deemed “mediocre stand-up comic.” We’ll be the judge of that Travis. Today, he is the cofounder and Chief Marketing Technology Officer at CCP Digital, a Kansas City & SF based digital ad & content agency. Throughout his career, he has helped hundreds of B2B & B2C companies, well-funded startups, SMBs, and the Fortune 100. He is also a columnist at Inc. Magazine, podcast host of VentureBeat’s VB Engage, and author of his first book with Wiley & Sons, Digital Sense, which was published in December 2017. Needless to say, we’re big Travis fans here at Shareable. And we’re really excited to bring you this new, info-packed episode.

Welcome to Shareable, the Podcast about the impact that people and technology have on our lives and careers. If you’re the type of person that aspires to be more successful in life, by listening to the wisdom of successful people, then this show is for you. I’m Jeff Gibbard, the host of The Shareable Podcast, and I created this podcast because I am fascinated by technology and how it impacts our behaviors, our buying habits, our careers, our relationships…everything. I’m also constantly learning new

That’s right, we're calling in The Wolf, Marty Wolff that is. Marty is the president of Marty Wolff Business Solutions, an executive coaching and consulting practice focused on helping clients improve their sales and profits. He also hosts a regional business show called Tec Bridge Radio, and the nationally recognized Business Builders Show with Marty Wolff on C-Suite Radio. At the center of all of his work, Marty is a business journalist. He’s all about learning and sharing his knowledge with his clients, colleagues, and listeners.

THE GUEST BECOMES THE HOST.

THE HOST BECOMES THE GUEST.

This is Now You Do Me, where we switch roles and let our guest become the host and ask us anything they want to.

Enjoy.

Oh boy, here we go again. Head first into the Danger Zone on another segment of Now You Do Me. (Kenny, are you there?)

As the host of Shareable, Denise Lee Yohn pulls the ol’ switcheroo on Jeff. Now it’s his turn to be vulnerable, and share something with you, dear listener, that most don’t know about him.

The guy can’t take a compliment!

So you know what that means, aversion therapy baby. If you flood our show with compliments Jeff will be physically uncomfortable and that will be terribly funny for all of us.

(If ya’ll actually do this, I’ll record a reaction and share it – love, Producer Caroline)

Download this Episode

CONNECT WITH JEFF

Email Jeff: [email protected]@JGibbard on TwitterJeff on FacebookJeff on Linkedin (make sure to introduce yourself)Jeff on InstagramJeff on Snapchat

CONNECT WITH DENISE

Email Denise: [email protected]’s website@deniseleeyohn on TwitterDenise on FacebookDenise on LinkedInDenise on YouTube

The post #4: Denise Lee Yohn Interviews Jeff Gibbard appeared first on Shareable.