She Wears the Pants

When it comes to making money as a business owner, how do you know what numbers make sense?

Join Ashley in this week’s episode where she talks all about pricing, and how to master the numbers game. 

Ashley talks through:

• The difference between a strategy and individual numbers
• The 5 types of pricing models that you can choose from, and how to know which is best for you
• How to keep on top of your numbers as things grow

Remember, stay confident, stay focused, and keep wearing those pants with pride.

Be sure to rate, review, and subscribe!

Grab Ashley’s free 5 Day Podcast Series, “The Unstoppable CEO Mindset”, https://ashleydeland.com/unstoppable-ceo-mindset 

Follow Ashley on Instagram https://www.instagram.com/ashleydeland/ 

Schedule a Consultation: https://ashleydeland.com/inquire 

Mentioned in this episode:

VIP Weekend Experience

https://ashleydeland.com/vip-weekend-experience

What is your plan for both personal and professional growth?

In this episode, Ashley talks about how to create your own CEO Blueprint for growth. 

Listen for a powerful exercise that will help you:

• Unlock barriers that are holding you back 
• Envision your best future self
• Embrace the signs that you are on the right path

Stay focused, stay empowered, and keep wearing those pants with pride. 

Be sure to rate, review, and subscribe!

Grab Ashley’s free  5 Day Podcast Series, “The Unstoppable CEO Mindset”, https://ashleydeland.com/unstoppable-ceo-mindset 

Follow Ashley on Instagram https://www.instagram.com/ashleydeland/ 

Schedule a Consultation: https://ashleydeland.com/inquire

Mentioned in this episode:

VIP Weekend Experience

https://ashleydeland.com/vip-weekend-experience

This week, on She Wears the Pants, Ashley is joined by her friend Jill Bunny. 

Listen in as they talk about:

• The power behind personal journeys and a focus on improvement
• How we can move beyond burnout and into a place of desire
• What impact mindset and how we think can have on our businesses

About Our Guest:

Jill Bunny is a Fractional CMO providing business consulting, brand strategy, and white-label marketing services to entrepreneurs in Burlington and Oakville, across Canada, and the United States.

Learn more about her at https://jillbunny.com/ 

Be sure to rate, review, and subscribe!

Grab Ashley’s free 5 Day Podcast Series, “The Unstoppable CEO Mindset”, https://ashleydeland.com/unstoppable-ceo-mindset 

Follow Ashley on Instagram https://www.instagram.com/ashleydeland/ 

Schedule a Consultation: https://ashleydeland.com/inquire 

Mentioned in this episode:

VIP Weekend Experience

https://ashleydeland.com/vip-weekend-experience

When the going gets tough, how do you get going?

This week Ashley is talking all about FAILURE. 

Listen to this week’s episode and:

• Reframe your relationship with failure 
• Hear Ashley’s own struggles with failure and how she turned it into motivation
• Connect with your own intuition to create even more growth

Remember, failure is just a chapter; not the whole story. 

Be sure to rate, review, and subscribe!

Grab Ashley’s free 5 Day Podcast Series, “The Unstoppable CEO Mindset”, https://ashleydeland.com/unstoppable-ceo-mindset 

Follow Ashley on Instagram https://www.instagram.com/ashleydeland/ 

Schedule a Consultation: https://ashleydeland.com/inquire 

Mentioned in this episode:

VIP Weekend Experience

https://ashleydeland.com/vip-weekend-experience

If your brand was a story, how would it begin? How would it end?

In this week’s episode, Ashley is walking you through crafting compelling tales that you can turn into emotional connections with your ideal audience.

Hit that play button and:

• Hear how a powerful origin story can become a catalyst for sales
• Shine a light on your accomplishments to build trust and authority 
• Get specific frameworks for your bio and elevator pitches that will draw people to you 

Remember, to stand apart and create success you need to launch yourself from a solid foundation. 

Be sure to rate, review, and subscribe!

Grab Ashley’s free 5 Day Podcast Series, “The Unstoppable CEO Mindset”, https://ashleydeland.com/unstoppable-ceo-mindset 

Follow Ashley on Instagram https://www.instagram.com/ashleydeland/ 

Schedule a Consultation: https://ashleydeland.com/inquire 

Mentioned in this episode:

VIP Weekend Experience

https://ashleydeland.com/vip-weekend-experience

This week Ashley is joined by guest Sarah Baldeo for a free-flowing conversation that covers faith, purpose, and how to find our place in the world. 

Tune in and hear about how to navigate:

• The limits and labels that can hold us back AND help us stay connected 
• Generational traditions and stories that form how we think about our lives and desires
• Being in stillness vs being in overwhelm

About Our Guest: 

Sarah Baldeo is a dynamic and seasoned professional with nearly 20 years of leadership experience in neuroscience, technology, corporate strategy, and entrepreneurship.  Sarah's keynotes illuminate the intersection between neural resilience, innovation, and change management. Sarah was nominated for the DMZ 2024 Women of the Year Award and she is a winner of the  2023 Global Business Elites 40 Under 40. Sarah contributes her knowledge and expertise to organizations like the Women’s Infrastructure Network and serves on the CivicAction ELN Executive Committee, Advisory Council at Cyber Security Global Alliance and the Advisory Board for Napice, a learning platform for engineers

Learn More About Sarah at https://sarahbaldeo.com/ 

Be sure to rate, review, and subscribe!

Grab Ashley’s free 5 Day Podcast Series, “The Unstoppable CEO Mindset”, https://ashleydeland.com/unstoppable-ceo-mindset 

Follow Ashley on Instagram https://www.instagram.com/ashleydeland/ 

Schedule a Consultation: https://ashleydeland.com/inquire 

Mentioned in this episode:

VIP Weekend Experience

https://ashleydeland.com/vip-weekend-experience

Are you looking to stand out in a crowded marketplace? 

In this week’s episode of She Wears the Pants, Ashley is sharing how you can break through the noise and capture the attention of your ideal people. 

Listen in for how you can:

• Create a strong foundation for a magnetic brand
• Focus on what you do differently than those around you 
• Leverage authenticity and alignment with your values to matter more 

Remember, you are a genuine human looking to connect with other genuine humans. 

Be sure to rate, review, and subscribe!

Grab Ashley’s free 5 Day Podcast Series, “The Unstoppable CEO Mindset”, https://ashleydeland.com/unstoppable-ceo-mindset 

Follow Ashley on Instagram https://www.instagram.com/ashleydeland/ 

Schedule a Consultation: https://ashleydeland.com/inquire 

Mentioned in this episode:

VIP Weekend Experience

https://ashleydeland.com/vip-weekend-experience

Have you ever asked yourself “Why Am I In Business?”

In this week’s episode of She Wears the Pants, Ashley is talking about the importance of deeply understanding your WHY. 

She invites you to:

• Reflect on your journey and connect to your passion
• Uncover your own personal definition of success
• Create your ultimate vision and the plan to get you there 

And remember, clarity brings power!

Be sure to rate, review, and subscribe!

Grab Ashley’s free  5 Day Podcast Series, “The Unstoppable CEO Mindset”, https://ashleydeland.com/unstoppable-ceo-mindset 

Follow Ashley on Instagram https://www.instagram.com/ashleydeland/ 

Schedule a Consultation: https://ashleydeland.com/inquire 

Mentioned in this episode:

VIP Weekend Experience

https://ashleydeland.com/vip-weekend-experience

Do you know what you want, or what you DON’T want?

This week, Ashley is joined on She Wears the Pants by powerful female founder, Audrey Saccone. 

Listen in and hear all about:

• Audrey’s business evolution and what’s coming next 
• The importance of finding things that light you up 
• Why it’s ok to NOT grow and scale and what you can do instead 

About Our Guest:

Audrey Saccone is a multifaceted marketer, technologist,
and entrepreneur. Her career began in the non-profit sector as the Digital Media and Technology Manager at OPERA America. There, Audrey's leadership in redesigning email strategies, developing onboarding processes, and improving logistics set the stage for her transition into the online marketing space. Working with industry leaders like Marie Forleo and Sophia Amoruso, Audrey led significant projects, such as the sold out NYC book launch for Forleo’s "Everything is Figureoutable" and the premier launch of Amoruso’s Business Class, earning over $1mm in revenue. Her strategic approach in marketing, automation, and deliverability positioned her as a sought-after expert in the field.

Learn More About Audrey at https://www.audreysaccone.com/ 

Be sure to rate, review, and subscribe!

Grab Ashley’s free  5 Day Podcast Series, “The Unstoppable CEO Mindset”, https://ashleydeland.com/unstoppable-ceo-mindset 

Follow Ashley on Instagram https://www.instagram.com/ashleydeland/ 

Schedule a Consultation: https://ashleydeland.com/inquire 

Mentioned in this episode:

VIP Weekend Experience

https://ashleydeland.com/vip-weekend-experience

In a world growing ever bigger, the key to growing your business is maintaining customization and personalization as much as possible. 

In this week’s episode, Ashley talks about:

• What is omnichannel marketing and why it’s so important
• Why this strategy helps customers engage with you, wherever you are
• Specific actions you can take to increase your marketing power

Remember, it’s not just about keeping up - it’s about standing out. 

Be sure to rate, review, and subscribe!

Grab Ashley’s free 5 Day Podcast Series, “The Unstoppable CEO Mindset”, https://ashleydeland.com/unstoppable-ceo-mindset 

Follow Ashley on Instagram https://www.instagram.com/ashleydeland/ 

Schedule a Consultation: https://ashleydeland.com/inquire 

Mentioned in this episode:

VIP Weekend Experience

https://ashleydeland.com/vip-weekend-experience