Hey Shelf Improver! π
Do people actually know what you do... or are you giving them so much information that they're left completely confused? π
This week we're continuing our dive into Daniel Priestley's Key Person of Influence, and it's certainly got our brains whirring!
We explore the five things Daniel believes you need to become a Key Person of Influence, before getting stuck into the first one: your PITCH.
And this sparked a very honest conversation for both of us.
What happens when you have multiple businesses, passions and interests? Do you really have to niche down? How do you talk about everything you've achieved without simply listing job titles? And are you actually communicating the difference you make to people... or just telling them what you do?
We talk about building a reputation, being known for something, finding the thing that genuinely lights you up, creating a message people remember and why being liked by everyone might actually be a sign that you're playing it too safe.
We also turn the lens on ourselves, looking at our own businesses, careers and pitches and realising there are definitely a few things we need to change! π¬
One of our favourite lessons from this week's discussion?
Clarity creates opportunity.
If people don't clearly understand who you are, what you stand for and how you can help them, how can they know when you're the person they need?
Whether you're building a business, developing a personal brand, changing careers or wondering why you're not getting the opportunities you want, this episode might make you completely rethink how you introduce yourself.
Grab a cuppa and join the conversation. βπ
Next week we're continuing through the Key Person of Influence method, looking at publishing content, products, profile and partnerships.
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Enjoy the episode, and we'll catch you next week!
Holly & Anna X