Shift Happens

Shift Happens

By DACBusinessNewsMarketingBusiness NewsManagement
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Shift Happens episodes

  • That’s the way the cookie crumbles

    Cookies are helpful. But they're also the source of all digital evil... Or are they? There's a lot of misinformation floating around, but Jenna, Dan, and Nasser are here to set the record straight—and define exactly what marketing decision-makers need to know. Along the way, they cover: 

    • Cookies 101: A timely refresher 
    • Why are third-party cookies going away? 
    • Google's search for a "suitable alternative" 
    • Consumer cookies: Consent, clarity, and control 
    • The "that guy" anecdote 
    • Personalization pipe dreams 
    • Chicken and egg, or horse and cart? 


    LINKS: www.dacgroup.com | ATTRIBUTIONS: "radio band.wav" by Paper Jam of Freesound.org

    33 min
  • Introducing Inside the Funnel

    Welcome to Inside the Funnel, the podcast for marketing leaders, nerds, and aficionados who want to lift the veil on the marketing machine (machines wear veils, right?) and get the scoop from actual, real-life decision-makers.

    In each episode, DAC's Jenna Watson, Dan Temby, and Nasser Sahlool will share their unique insights into the most pressing topics in marketing, explore the major issues marketers face, and pinpoint the latest cause of Dan's permanent state of frustration. Here's a quick intro and trailer. 

    LINKS: www.dacgroup.com | ATTRIBUTIONS: "Wind, Synthesized, A.wav" by InspectorJ of Freesound.org | "record scratch.wav" by luffy of Freesound.org | "radio band.wav" by Paper Jam of Freesound.org

    2 min

About Shift Happens

From the publisher's feed

Welcome to Shift Happens, a podcast that dives into the art, science, and chaos of modern marketing. Each episode will unpack the forces reshaping marketing—from AI and data to privacy, creative, and performance—and asks experts from DAC how they transform disruption into an advantage.