SHIFT

READY PLAYER ONE. Our latest Travel Local Shift Podcast covers the Digital Thumb War reshaping your battle for market share. Award Winning travel journalist and food writer Adrian Brijbassi talks about getting caught short in South America’s foodie paradise, local travel gems we need to experience, and his latest venture into gamified apps that’s earning travel destinations high scores in new digital arenas. 

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Cue the bell. School is back in session. We’re going from the general to the specific in this new episode. Simon Fraser University Director of Community Economic Development Jeremy Stone is back on the mic to talk about the ABCDs of generating strong local economy solutions for tourism. It’s not an easy A, but destinations who do the work head to the front of the class. Missed part one of this interview? Listen to Episode 1 on this podcast channel.

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It's not like it is in the movies. Running a successful hotel is just as much about great operations as it is about bookings. Global brand hotel expert Kathryn Millar talks about how accommodation providers can invest in thread count and people so that more flows to the bottom line. A close ally of Indigenous communities everywhere, Kathryn also talks about how Indigenous entrepreneurs are looking to cash in when hotel players are looking to cash out. 

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Remember the handshake? It's back baby. Business events and meetings are coming back strong. Listen to our 2nd episode (Woohoo!) for a deep discussion with global meetings expert Cassandra Zerebeski from Meet Local on how to win-over meeting planners in a post-vaccine world and even steal market share from your competitors (if you don't....they will).

www.travellocalmarketing.ca  

Welcome to SHIFT, a Travel Local Collective podcast series. Our first episode is going full Mad Max. Jeremy Stone, Director of Simon Fraser University's world-respected community economic development program takes listeners beyond the 'Thunderdome' to look at the local economy tourism solutions that will power the future of destination development.

www.travellocalmarketing.ca