Ep. 35 Leveraging entrepreneurial vision and drive, I thrive in startup and early stage environments, working to drive profitable growth by partnering companies with industry-leading clients, partners, and sponsors. My experience encompasses diverse industries, with a special talent for marketing, branding, event planning, and relationship building. I pride myself on developing and implementing engaging and impactful experiential marketing activations, influencer programs, workshops, business strategies and campaigns.
I have a keen eye for recognizing potential and pinpointing good investments. I honed that skill with Funding Post, an organization that connects rising entrepreneurs with angel investors and venture capitalists worldwide. The group represents a portfolio valued in excess of $100B.
In previous roles, I have provided creativity, innovation, and leadership to marketing and branding activities, including experiential, digital, and social media campaigns. Furthermore, I have cultivated sponsorships and partnerships with industry leaders such as Target, Wal-Mart, Candies, JCPenney’s, Top Shop, Airbnb, City of Charlotte, Tito’s, Jack Daniels, Ofo Bikes, and Evo Snacks.
I am an effective team leader who astutely manages budgets and all project/campaign resources. I have planned, coordinated, and directed more than 100 large-scale events throughout my career with thousands of attendees. I collaborate well with all levels of professionals, from vendors to street teams to CEOs and marketing/sales executives.
I am both creative and strategic, providing vision and direction needed to define company goals, promote a brand to consumers, drive growth, and optimize revenue generation.
Shiftmakers to look out for: Freda Hendley @freetyme80
Connect: IG: Instagram: @novey.b
Website: https://vettdeck.com/
https://blktechinteractive.com/
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Shift The Plan - @shifttheplanpodcast
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Join The Tribe - @shift.makers.clt
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