They say age is just a number, but waking up on a Friday and realizing that number is officially 55 definitely hits differently! Welcome to "Freak-Out Friday," where the coffee is stronger, the joints are a little creakier, and the perspective is sharper than ever. Turning 55 isn't just about hitting a milestone; it’s about embracing the "speed wobbles" of middle age with a sense of humor and a lot of gratitude. While the "freak-out" is real, so is the excitement for what’s next—more miles on the bike, more wisdom in the shop, and maybe a few more recovery days. Join me as I navigate the reality of being "double nickels" and figure out how to keep the rubber side down in this new chapter!

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The Cycling Industry's Most Engaging Live Podcast: Episode 24🎙️ "Shop Talk Tuesday." (Community Livestream)Against all odds, 2026 is becoming the year the Local Bike Shop (LBS) reclaims its crown. After years of being squeezed by direct-to-consumer giants and massive corporate liquidations, the pendulum is swinging back toward expertise, community, and physical service. In this episode of Shop Talk, we’re breaking down why the "digital-only" bike buying experience has failed many riders and why the LBS is the only place left to find solutions for complex e-bike diagnostics and proprietary integrated cockpits. We’re sharing essential survival tips for shop owners to pivot into high-margin service models and tips for riders to get the most value out of their local mechanical wizards. The industry is changing, but the soul of cycling still lives on the repair stand.

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"I’ve spent 35 years in the dirt and the stands, and if there’s one thing I’ve learned, it’s that the old-school, cutthroat way of doing business is dead. A lot of people in this industry still have a chip on their shoulder from the days of rival shops and brand wars, but I don't drink that Kool-Aid anymore. I believe there’s massive room for collaboration among content creators and shops alike. My mission is to help small and large channels succeed because, at the end of the day, we’re all working for the same thing: the cycling community."

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The Cycling Industry's Most Engaging Live Podcast: Episode 23🎙️ "Shop Talk Tuesday." (Community Livestream)The 2025 cycling landscape has been a year of brutal honesty and radical shifts. We’ve moved past the "post-pandemic hangover" and into a new, leaner reality where the rules of the game have fundamentally changed. Here is the unfiltered recap of the year that redefined the industry.

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⁠Welcome to I Know a Guy Bicycle, where we're stripping back the corporate polish to give you the real-world insights of the cycling industry—straight from the mechanic’s view.⁠

In response to evolving economic pressures, Trek Bicycles has announced an immediate price increase across its various models and product lines. This decision, communicated rapidly to their dealer network, reflects the company's need to adapt to rising input costs, potential tariff implications, and ongoing supply chain dynamics. The prompt implementation suggests a proactive approach to maintain profitability and ensure the long-term sustainability of their operations within a fluctuating market landscape. Consumers looking to purchase Trek bikes should expect these price adjustments to take effect soon at retail locations and online.

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⁠Welcome to I Know a Guy Bicycle, where we're stripping back the corporate polish to give you the real-world insights of the cycling industry—straight from the mechanic’s view.⁠

Why Your Favorite Bike Brands Are in Trouble: Specialized Bicycle Company & Giant Group"

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⁠Welcome to I Know a Guy Bicycle, where we're stripping back the corporate polish to give you the real-world insights of the cycling industry—straight from the mechanic’s view.⁠

🚨 It's Friday... Time to FREAK OUT! (The Week's Wildest Bikes, Bike News and Everything in Between) Podcast 06

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⁠Welcome to I Know a Guy Bicycle, where we're stripping back the corporate polish to give you the real-world insights of the cycling industry—straight from the mechanic’s view.⁠

The Cycling Industry's Most Engaging Live Podcast: Episode 19🎙️ "Shop Talk Tuesday." (Community Livestream)

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⁠Welcome to I Know a Guy Bicycle, where we're stripping back the corporate polish to give you the real-world insights of the cycling industry—straight from the mechanic’s view.⁠

The Cycling Industry's Most Engaging Live Podcast: Episode 18🎙️ "Shop Talk Tuesday." (Community Livestream)

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⁠Welcome to I Know a Guy Bicycle, where we're stripping back the corporate polish to give you the real-world insights of the cycling industry—straight from the mechanic’s view.⁠

Get ready to ditch the work week and dive into the craziest cycling news you missed! This week delivered a fresh round of chaos, from shock corporate acquisitions and bankruptcy fallout to the looming threat of tariffs that could dramatically change the price of your next bike. We're cutting through the noise to bring you the biggest bike industry stories, the latest in DTC drama, and the hidden mechanical nightmares found in used bikes. Grab a cold one—it’s time to freak out over the wildest updates in the world of cycling!

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