Marketing: Global Edition

Should Diageo Go All In On Guinness?


Listen Later

"Should Diageo sell everything else and change its name to Guinness plc?" This headlines in the Irish Times sparked the debate in this week's podcast. Jasmine and Piers discuss the question and look at the reasons for Guinness's growing popularity around the world.

...more
View all episodesView all episodes
Download on the App Store

Marketing: Global EditionBy Jasmine Montgomery, Piers Guilar