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One of the most common questions we get asked: "should I/we be bidding on our own brand terms?". The answer is almost always yes. Bidding on your brand terms in paid search can be extremely valuable, listen to the 3rd episode of Paying for Attention to find out why and what to look out for.
By Megethos5
44 ratings
One of the most common questions we get asked: "should I/we be bidding on our own brand terms?". The answer is almost always yes. Bidding on your brand terms in paid search can be extremely valuable, listen to the 3rd episode of Paying for Attention to find out why and what to look out for.