Join your host Giuseppe Grammatico and his guest, Mark Siebert, as they break down the essentials of a franchise in the making. In his career, Mark has been behind numerous franchise ventures, one of which is Mcdonald’s. With his experience in the industry, Mark simplifies the three elements that legally define what a franchise is, the significance of the number of branches your business has to its concept, what consulting firms do to their first-time franchisors, and more. 

In this episode you will learn: 

• Franchising is defined by law 
• What happens if you take away the name, system, or fee of the franchise? 
• Should you franchise a business with just one location? 
• Franchisees—walk before you run! 
• What to expect from the book, Franchise Your Business 

About Mark Siebert: 

Mark Siebert founded the iFranchise Group, a franchise consulting organization. He is an expert in evaluating companies franchisability, structuring franchise offerings, and developing franchise programs. Siebert has personally assisted over 30 Fortune 2000 companies and over 500 start-ups franchisors. 

Connect with Mark Siebert on: 

Website:https://www.ifranchisegroup.com/ 

 

Franchise Your Business: The Guide to Employing the Greatest Growth Strategy Ever, Book by Mark Siebert: 

https://www.amazon.com/Franchise-Your-Business-Employing-Greatest/dp/1599185814 

 

Connect with Franchise Freedom on:

Website: https://ggthefranchiseguide.com/podcast/
Linkedin: https://www.linkedin.com/company/gg-the-franchise-guide
Facebook: https://www.facebook.com/GGTheFranchiseGuide
Twitter: https://twitter.com/ggrammatico
Instagram: https://www.instagram.com/gg_the_franchise_guide/
Youtube:  https://www.youtube.com/@ggthefranchiseguide
Apple: 

Connect with Franchise Freedom on:
Website: https://ggthefranchiseguide.com/podcast/

LinkedIn: https://www.linkedin.com/in/giuseppe-grammatico/

Facebook: https://www.facebook.com/GGTheFranchiseGuide

X: https://x.com/ggfranchguide

Instagram: https://www.instagram.com/ggthefranchiseguide/

YouTube: https://www.youtube.com/@ggthefranchiseguide

Apple: https://podcasts.apple.com/us/podcast/franchise-freedom/id1499864638

Spotify: https://open.spotify.com/show/13LTN5UzA57w2dTB4iV0fm

TikTok: https://www.tiktok.com/@ggthefranchiseguide

The Franchise Freedom: Discover Your New Path to Freedom Through Franchise Ownership, Book by Giuseppe Grammatico https://ggthefranchiseguide.com/book or purchase directly on ...