Break Through Your Profit Ceiling with Janet K. Fish

Should I Start a Business Right Now? E35


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Should I start a business right now? What a great question. These are uncertain times, so the answer to that question is different for everyone. However, if you're sitting on the sidelines waiting for your business to re-open or for your clients to come back, now may be a great time to start a side hustle.

It's even more relevant to consider starting a business right now if you have a job that may never come back. I hate to be the bearer of bad news, there is a good chance many of those who have been laid off or furloughed will never return to those jobs.

That sucks, I get it.... and it's also a great time to think about starting your own business. If you've decided it's time to make that jump, you're on the fence or you just want to explore what it takes to start a business, you'll what to check out this episode.

I've coached over 1000 people over the last 15 years on how to build a successful business from the bottom up. Heck, I've built 6 businesses of my own. In this episode I take you through the foundational steps to starting your business. From what business to start to marketing your products and services, I give you the straw dog version of what it takes. 
I hope you enjoy!!

Referenced in this episode:
How to Create 10 Products from One Idea

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Marketing Strategies
Free

1. Speaking engagements

2. Community Events

3. Charity Events

4. Radio – be interviewed –

5. Radio – Have a blog show

5. TV – be interviewed

6. Referral program

7. Joint ventures

8. Press releases

9. Article marketing

10. Blogging

11. Social media groups

12. Expert column

13. Email marketing

14. Knock on doors

15. Mobile marketing

16. Online classified ads

Pay For

1. Flyers

2. Newspapers

3. Advisory Boards

4. Radio – buy advertising

5. TV – infomercials or ads

6. Facebook ads

7. Linked      in ads

8. Google+ ads

9. Direct Mail

10. Endorsements

11. Ad cards

12. SEO

13. Pay per click

14. Sponsorships



 


 

 

 

 

 

 

 

 

 

 

 

 

 

 




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Break Through Your Profit Ceiling with Janet K. FishBy Janet K. Fish