So many businesses focus on the frustrations and fears of their audience, rather than to their hopes and heart. Should you do the same? My answer today is probably the opposite of what you've been told for the last 20 or 30 years, but it’s been working for me so listen up. This is why pain point marketing doesn't always work.

Should We Be Using Pain Point Marketing?

In a world that not only tolerates but promotes mediocrity, we share a vision, of becoming the fullest expression of ourselves. There’s an awakening, for us to have a desire to do good, live with gratitude, and bring positivity into the world.

 But how do we do that? Where are the guides? Who do we turn to? 

$100m + CEO, entrepreneur, investor, and best-selling author Jack Delosa gives you access to the most successful people from around the world so that you live a life that lights you up so that you can illuminate the world.

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In this episode Jack sits down with entrepreneur, investor and co-founder of SWEAT Tobi Pearce to discuss his rapid growth, strategy and the discipline required to build a business from the ground up to a $400 Million dollar exit in 5 years. 
Tobi shares his insights into his counter intuitive approach to business strategy and the principles that have helped him not be a high performer in not only his business but also in his personal life.
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Who is Tobi?
Tobi Pearce is an Australian Entrepreneur and investor best known for being the CEO and founder of the Sweat. A global fitness & health platform that was founded in 2016. Tobi now provides his insights and strategies to some of the globe's biggest companies and founders.
Follow him on Socials:https://www.instagram.com/tobi_pearce/?hl=en 
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Who is Jack Delosa?
Jack Delosa is a high-profile entrepreneur, investor, 2X best-selling author, 5X AFR Young Rich Lister, and Founder of The Entourage, Australia's largest and most effective business coaching and training provider for high-growth entrepreneurs, with a community of over 550,000. Jack's vision is to move the world forward through entrepreneurship. Under his leadership, The Entourage has helped its Members generate over $2 billion for their businesses, and has been named an AFR Best Places To Work organisation multiple times.  
Follow him on socials  
https://www.instagram.com/jackdelosa 
https://www.tiktok.com/@jack.delosa 

Tobi Pearce: Mastering Discipline and Strategy on the Path to a $400 Million Exit | Elevate with Jack Delosa

In this episode, Jack Delosa sits down with Katie Williams, former champion sprinter turned fitness business person, to discuss her journey towards achieving high performance in various aspects of her life.
Katie opens up about coming out about her sexuality, managing her mental health, and the importance of authenticity in her personal brand. She shares her experiences with vulnerability and how it has played a role in her growth as a leader and influencer.
Join us as we dive deep into the topic of authenticity and its impact on leadership and success.
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Katie Williams is an Australian fitness influencer, entrepreneur, and sprinting champion titleholder. Since then she launched her own fitness business and became a popular social media influencer in Australia. She has since built a loyal following on platforms such as Instagram and TikTok, where she shares her fitness routines, healthy recipes, and lifestyle tips with her followers. In addition to her work in the fitness industry, Katie is also an advocate for mental health awareness and LGBTQ+ rights, and has been vocal about her own struggles with anxiety and depression.



 Instagram: @katiewilliams
 TikTok: @katie.williams.1

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Who is Jack Delosa?:
Jack Delosa is high-profile entrepreneur, investor, 2X best-selling author, 5X AFR Young Rich Lister, and Founder of The Entourage, Australia's largest and most effective business coaching and training provider for high-growth entrepreneurs, with a community of over 550,000. Jack's vision is to move the world forward through entrepreneurship. Under his leadership, The Entourage has helped their Members generate over $2 billion for their businesses, and has been named an AFR Best Places To Work organisation multiple times.  
Follow him on socials  
https://www.instagram.com/jackdelosa
https://www.tiktok.com/@jack.delosa   





Katie Williams: High Performance & Branding | Sexuality And Unlocking Your Authentic Self | Big Brother & Business

Jack Delosa answers some of the questions submitted on social media about spirituality, personal development, and how to get the best out of yourself as a business owner, an entrepreneur, and a human being.
Chapters

0:00 - 1:43 Intro

1:43 - 4:41: What is the most common spiritual block that business owners face?

4:41 - 7:26: What is the best way to develop discipline and motivation?

7:26 - 9:54  Are you just using your spirituality to promote your business?

9:54 - 12:05  What's the best way to overcome self-doubt?

12:05 - 16:58 Is trusting your instinct the most important part of being an entrepreneur?

16:58 - 18:06 - Outro


Make sure you submit your questions for Jack to answer on this social media



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About Jack Delosa:  

Jack Delosa is high-profile entrepreneur, investor, 2X best-selling author, 5X AFR Young Rich Lister, and Founder of The Entourage, Australia's largest and most effective business coaching and training provider for high-growth entrepreneurs, with a community of over 550,000. Jack's vision is to move the world forward through entrepreneurship. Under his leadership, The Entourage has helped their Members generate over $2 billion for their businesses, and has been named an AFR Best Places To Work organisation multiple times.    



Follow him on socials  

https://www.instagram.com/jackdelosa

https://www.tiktok.com/@jack.delosa     



The Entourage   

https://www.the-entourage.com/

AskJack: Q&A about spirituality, discipline, motivation & overcoming self-doubt.

Jack Delosa answers your questions about his experience being away on Necker Island with Sir Richard Branson.

Jack shares his insights and observations from being around some of the world's most successful entrepreneurs and the key lessons that can help you ELEVATE your life, your business, and the world around you.
00:00 - 01:00 - Intro

01:00 - 03:21 - Following in the footsteps of the greats

03:21 - 04:40 - Spending time with Sir Richard Branson

04:40 - 04:46 - Top 3 lessons from Necker Island

04:46 - 05:54 - Getting back to the fundamentals

05:54 - 11:45 - Lesson No. 1: Win the game, before it begins

11:45 - 15:29 - Lesson No. 2: Prioritise energy & vitality!

15:29 - 23:10 - Lesson No. 3: Even the greats, study the greats

23:10 - 26:05 - Final Thoughts



Make sure you submit your questions for Jack to answer on this social media



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About Jack Delosa:  

Jack Delosa is high-profile entrepreneur, investor, 2X best-selling author, 5X AFR Young Rich Lister, and Founder of The Entourage, Australia's largest and most effective business coaching and training provider for high-growth entrepreneurs, with a community of over 550,000. Jack's vision is to move the world forward through entrepreneurship. Under his leadership, The Entourage has helped their Members generate over $2 billion for their businesses, and has been named an AFR Best Places To Work organisation multiple times.    



Follow him on socials  

https://www.instagram.com/jackdelosa

https://www.tiktok.com/@jack.delosa     



The Entourage   https://www.the-entourage.com/



AskJack: 3 Lessons I learned on Necker Island | Spending time with Sir Richard Branson

Jack Delosa speaks with wellness specialist and breath work coach Samson Odusanya. Samson's passion is helping people reconnect with their true selves and live fuller more meaningful and present lives.
After sharing his story and experiences with meditation, plant medicine and inner child work, Samson takes Jack through a guided breath work exercise to clear your mind and refocus on being connected to yourself.
00:00 - 2:25 - Intro

2:25 - 5:33 - Physical VS Non-Physical

5:33 - 14:50 - The story of Samson's life

14:50 - 27:36 - Samson's experience with personal development & inner child work

27:36 - 34:35 - Silent meditation, Plant Medicine & an Incan Shaman

34:35 - 43:27 - How your body signals your brain to learn

43:27 - 44:42 - All About Breath Work

44:42 - 52:44 - Guided Breath Work exercise

52:44 - 55:33 - How Samson maintains & builds a deeper connection to self?

55:33 - 56:10 - Who do you pray to?

56:10 - 56:39 - Stay connected with Samson

56:39 - 57:46 - Outro
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About Samson Odusanya:
Samson Odusanya is a coach, a healer, and an empowerment guide based out of Austin, Texas. He believes his purpose is to support people and guide them to remember their own power and lead them back to themselves. He does this through holistic modalities, nutritious meals, fitness training, and mindset coaching. We discuss breathwork as a way to support our body’s nervous system and release trapped emotions – you know, the ones we never talk about (but probably should!) – and unpack how he got into his own healing journey before taking on the task of helping others.

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About Jack Delosa:  

Jack Delosa is high-profile entrepreneur, investor, 2X best-selling author, 5X AFR Young Rich Lister, and Founder of The Entourage, Australia's largest and most effective business coaching and training provider for high-growth entrepreneurs, with a community of over 550,000. Jack's vision is to move the world forward through entrepreneurship. Under his leadership, The Entourage has helped their Members generate over $2 billion for their businesses, and has been named an AFR Best Places To Work organisation multiple times.    



Follow him on socials    

https://www.instagram.com/jackdelosa

https://www.tiktok.com/@jack.delosa     



The Entourage   https://www.the-entourage.com/



Should We Be Using Pain Point Marketing?

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