This week's episode is about my pet peeve.  Should your existing clients be charged more than new clients? Why do some businesses only offer discounts to new clients? 

New customers get better deals because companies need to offer discounts to encourage you to join. How do they make up for these costs? The existing, loyal clients pay more! How does this work? 

Why do some clients stay and some clients shop around?

Learn about how to improve your Customer acquisition Costs (CAC)

Want to set up a free 30 minute business coaching call? Send an email to Connie at [email protected] or text Connie at 613-884-7160.   

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