In the first of our series of shows being produced at Cannes Lions International Festival of Creativity 2017, Russell Goldsmith chatted with four guests across two interviews. Firstly, he was joined by Zuleika Burnett, Executive Director for Creative and Innovation at Havas Life Medicom and Lucy McRae, a Body Architect, who talked about the convergence of art, technology and health. Then in Part 2, Russell spoke with Khalid Latif and Shaheed Peera, both of Publicis LifeBrands, who shared a case study about a video campaign their team worked on for Malaria No More.

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