The first in a special series of episodes being produced in partnership with the European PR agency Tyto and their own ‘Without Borders’ podcast, where we’ll be interviewing European unicorn CEOs to find out about the key issues, pain points and challenges that European startups face and how they can address them with a strategic approach to marketing and communications.

Russell Goldsmith is joined online by Tyto’s founder Brendon Craigie to chat with Poppy Gustafsson OBE, CEO of Darktrace.

Founded in 2013, Darktrace is recognised as the world’s leading cybersecurity AI company and under Poppy’s leadership, the company has reached a $1.65 billion valuation in under five years.