Making more money is not the same thing as building wealth; what you do with the money after it lands matters more than the size of the check. In this Show Me Shena episode, we introduce the 20/40/40 rule—a way of thinking about allocation where, over time, you aim to live on 20% of what you earn, point 40% toward real estate and long‑term assets, and invest 40% into the operations that keep your earning engine alive. We talk about why wealthy families obsess over allocation, not just income; how middle‑class habits quietly turn raises into lifestyle creep; and how to move toward healthier percentages from wherever you’re starting. We break down what belongs in “life,” “assets,” and “operations,” and walk through simple examples at different income levels. Your team can expand this into a blog contrasting income vs allocation, outlining each bucket, and offering phased starting targets for listeners who can’t yet live on 20% but are ready to start shifting their ratios. Break the playbook and join our community at www.audiobookschool.com.

You have a “big number” in your head—what you want to earn, pay off, save, or invest—but most of the time that number lives in your notes app or on a vision board, not on your calendar. In this episode of Show Me Shena, we turn that number into a plan you can actually execute using a simple 90/30/7‑day framework. We’ll unpack why vague goals like “more money,” “less debt,” or “get ahead” never change your behavior, and how wealthy people quietly do something very different: they pick one specific number, work backward from it, and assign themselves weekly moves that match the math, not their mood. You’ll walk through a case‑style example of a business owner who kept “aiming” at six‑figure revenue until we translated that phrase into exact offers, price points, and calendar blocks, and you’ll see how quickly confusion dropped once the number had clear demands. This description can easily be expanded into a blog that explains the 90/30/7 structure step by step, shows readers how to choose and define their own big number, and offers prompts and a one‑page template to track progress without falling into shame or fantasy thinking. Break the playbook and join our community at www.audiobookschool.com.

In this Super Bowl–themed episode of Show Me Shena, Dr. Shena, PhD‑ABD—America’s favorite attorney, revenue strategist, and Senior 10X Performance Coach—shows you how to stop watching your life like a fan and start running it like a franchise. Together, we walk through 12 specific “plays” you can run in 2026 to win your personal Super Bowl: from weekly money huddles and fixing your scoreboard, to protecting your quarterback energy and honoring your bye week. You’ll identify the one play that would change your whole season if you ran it every week, and the support squad you need in your “box seats” so you’re not calling every play alone. If you’re ready to stop guessing with your money, your business, and your time—and start leading with a game plan that matches how smart you really are—this episode is your kickoff.

Most ambitious adults swear they’re “working on their money,” but if you audited their week, you’d find stress, spreadsheets, and scrolling—just not much that actually moves income, debt, or net worth. This episode of Show Me Shena is your crash course in Money Work 101: what real money work is, what it isn’t, and how high performers quietly build a standing habit around it. Dr. Shena Dixon Mason, Esq.—attorney, financial services professional, multi‑business owner, and advisor to founders—breaks down the difference between emotional money activity (worrying, talking about changing, binging content) and operational money work (offers, follow‑up, collections, and cash review). You’ll hear a case‑style walk‑through of a client whose week was jammed with “hustle” but whose cash flow was stuck, and how a single 60‑minute money block, repeated weekly, transformed their decisions and results. Your content team can easily turn this episode into a blog that defines money work in plain language, lists examples of fake vs real money work, and offers a simple starter routine readers can plug into their own lives this week. Break the playbook and join our community at www.audiobookschool.com.

You might have contracts, invoices, and “terms,” but if the real details of your deals live in emails, DMs, and memory, your business is running on vibes instead of protection. In this episode of Show Me Shena, Dr. Shena Dixon Mason, Esq. walks you through a “Would Future Me Have Receipts?” check so you can see where your agreements, ownership, and non‑payment plans are weak or missing altogether. You’ll use the What Did We Actually Agree To Test, the Who Owns What Question, and the If They Don’t Pay Scenario to spot gaps that turn into disputes. Then you’ll complete a 60‑minute Receipts for Grown‑Up Business Hour so you walk away with clearer contracts, organized documents, and a simple late‑payment process your future self will thank you for.

You keep saying you’re “doing it for your family,” but your business is getting the best of you while the people and life you love get whatever’s left. In this episode of Show Me Shena, Dr. Shena Dixon Mason, Esq.—attorney, financial services professional, multi‑business owner, and small‑business bodyguard—runs an “Is My Life Actually In My Business Plan?” check to see whether your calendar, habits, and tradeoffs match what you say you value. You’ll walk through the Calendar Mirror Test, the Future Kid Question, and the Trade Receipt Check to spot where your business is quietly pushing your real life to the edges. Then you’ll get a 60‑minute Life-First Audit Hour and one concrete move to make this week—so your business starts serving your life, not replacing it.

If your “plan” changes every time your mood, your feed, or your fear changes, you don’t have a strategy—you have reactions with a Canva cover. In this episode of Show Me Shena, Dr. Shena Dixon Mason, Esq.—attorney, financial services professional, multi‑business owner, and small‑business bodyguard—runs a “Do I Actually Have a Direction?” check to get brutally clear on where your business is headed over the next 12 months. You’ll walk through the Three Numbers Test, the Offer Focus Check, and the Life Integration Question so your revenue goals, your main offer, and your real life finally stop fighting each other. Then you’ll get a 60‑minute 12-Month Command Center Hour and one concrete move to complete this week, so you can start leading your business on purpose instead of being dragged around by the algorithm and your anxiety.

You’re calling it loyalty, faithfulness, or “sticking with what works,” but deep down you know some offers, clients, and commitments that built your business no longer fit who you are now. In this episode of Show Me Shena, Dr. Shena Dixon Mason, Esq.—attorney, financial services professional, multi‑business owner, and small‑business bodyguard—runs a “What Have I Quietly Outgrown?” check to surface the offers, relationships, and systems that are running on old pricing, old scope, and an old version of you. You’ll walk through the Resentment Meter, the Energy vs. Equity Test, and the “If I Started Today” question to see exactly what needs an upgrade, a boundary, or an exit. Then you’ll get a 60‑minute Upgrade or Exit Hour and one concrete move to make this week—so you can stop dragging outdated parts of your business into your future and start building something that actually fits the you that exists today.

Your calendar is full of “good opportunities”—collabs, speaking, side projects, custom work—but your core business keeps getting leftovers. In this episode of Show Me Shena, Dr. Shena Dixon Mason, Esq.—attorney, financial services professional, multi‑business owner, and small‑business bodyguard—runs an “Is This Actually An Opportunity For Me?” check to reveal how flattering invitations can quietly drain your focus, energy, and revenue. You’ll walk through the Core vs. Cute Test, the Capacity Reality Check, and the 90‑Day Future Credit Question so you can see which yeses are really hidden nos to your main goals. Then you’ll get a 45‑minute Yes/No Lab Sheet and one concrete move to make this week, so you can start saying yes only to what truly builds the business you say you want.

If your logo is cute but people still can’t clearly say what you do, who you help, or why it matters right now, you don’t have a marketing problem—you have a messaging problem. In this episode of Show Me Shena, Dr. Shena Dixon Mason, Esq.—attorney, financial services professional, multi‑business owner, and small‑business bodyguard—runs a “Could My Ideal Client Explain Me?” check to reveal where your brand has become a blur. You’ll unpack the One-Sentence Test, the Problem vs. Package Mix-Up, and the Now, Not Someday Hook so you can stop leading with features and start speaking to real 2 a.m. problems. Then you’ll get a 60‑minute Show Me In One Screen Hour and one clear messaging move to complete this week, so the people you’re built to serve finally recognize themselves—and their solution—when they see you. Click the link, join our community today!