Simon Sinek’s mission is to figure out how to build a world where we’re more connected to each other through shared purpose and service. His research, which included studying businesses around the country and being embedded in the military, has brought Simon to some surprisingly simple truths. “Every single person who is at work is a human being,” he told Tim. “And it turns out all human beings want the exact same things. They want to feel seen. They want to feel heard. They want to feel understood. They want to feel like they're a part of something bigger than themselves.” 

His TED Talks have been seen by millions of people, and his book “Leaders Eat Last” is a bestseller. But his approach isn’t complicated. He told Tim that if we treat people better, they’ll be more engaged and ready to treat other people better, too. That ripple effect could have world-changing possibilities. “I believe in idealism. And if you want to call me naive, I think every idealist on the planet is naive. We're so stupid to believe that we can actually build a better world… Idealism is naive. That is the exact point.”

***

Simon Sinek is an author and host of the podcast "A Bit of Optimism". You can find out more about his work at his website: simonsinek.com

***

Our theme music was written by Andy Ogden and produced by Tim Lauer, Andy Ogden and Julian Raymond. All other music that you hear in this episode is courtesy of Epidemic Sound. 

Hosted on Acast. See acast.com/privacy for more information.