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Simple Secrets w/ Chris Allen
Simple Secrets w/ Chris Allen episodes
- Wed, May 12 | Achieve Your Meaning Through Creativity, Not…See if you remember this TV ad jingle from the seventies:“I’m a Pepper, he’s a Pepper, she’s a Pepper, we’re a Pepper! If you drink Dr. Pepper, you’re a Pepper, too!”Hey, if you want to be a Pepper, that’s fine.One of the keys to life, though, is to not just be a Pepper.By all means, go ahead and drink a certain soda, drive a certain car, don’t let anything come between you and a certain pair of jeans – if you remembered the jingle; you’ll remember the jeans ad – but draw the bulk of your identity and self-worth from what you’re putting out into the world, and not from what you’re taking in.People mentioned in this episode:* Dan SullivanBooks and other resources mentioned in this episode:* Blue Ocean StrategySix things about Simple Secrets and its founder, Chris Allen:* Simple Secrets, LLC is a profit and growth consultancy based in Asheville, North Carolina, with team members around the world.* Simple Secrets collaborates with a hand-selected group of entrepreneurs, small business owners, and independent practitioners – doctors, lawyers, dentists, veterinarians, CPAs, etc. – to maximize their incomes, allowing them more well-deserved focus, freedom and fulfillment.* Simple Secrets was founded in 2015 by award-winning direct response marketer, entrepreneur, and consultant Chris Allen.* In the pre-Internet 90’s, Chris developed and marketed millions of dollars worth of physical products on radio and TV – the old "operators are standing by" days – then used his time-tested warchest of successful marketing methods to go completely digital in 2002, when the Internet began to mature.* For over a decade, Chris provided information and consulting services to a variety of Fortune 500 companies, including United Airlines, Saks Fifth Avenue, Sony, LexisNexis and The National Federation of Independent Business (NFIB).* When he’s not online, helping clients, Chris enjoys playing way too much Pickleball, and eating way too much pizza.Don't forget your FREE GIFTS!* If you're an entrepreneur, own a small business, or have a private practice, click the link below for FREE GIFTS guaranteed to make you more money with less stress...SimpleSecrets.com6 min
- Tue, May 11 | The Most Important Story You Tell About Yourself Is…This is very similar to one of my other favorite quotes by Henry Ford:"Whether you think you can't or think you can, you're right."I include this one because it specifically references the power of story, which is actually the title of Sports Psychologist Jim Loehr's book (The Power of Story).Always remember, people would rather hear a story than a fact.Don't believe me?Walk around a bookstore and see how much shelf-space is devoted to fiction verses non-fiction.How many of the top-grossing movies this year will be documentaries?People mentioned in this episode:* Jim Loehr* Charles Kuralt* Zig ZiglarBooks and other resources mentioned in this episode:* The Power of Story: Rewrite Your Destiny in Business and in Life* Jerry MaguireSix things about Simple Secrets and its founder, Chris Allen:* Simple Secrets, LLC is a profit and growth consultancy based in Asheville, North Carolina, with team members around the world.* Simple Secrets collaborates with a hand-selected group of entrepreneurs, small business owners, and independent practitioners – doctors, lawyers, dentists, veterinarians, CPAs, etc. – to maximize their incomes, allowing them more well-deserved focus, freedom and fulfillment.* Simple Secrets was founded in 2015 by award-winning direct response marketer, entrepreneur, and consultant Chris Allen.* In the pre-Internet 90’s, Chris developed and marketed millions of dollars worth of physical products on radio and TV – the old "operators are standing by" days – then used his time-tested warchest of successful marketing methods to go completely digital in 2002, when the Internet began to mature.* For over a decade, Chris provided information and consulting services to a variety of Fortune 500 companies, including United Airlines, Saks Fifth Avenue, Sony, LexisNexis and The National Federation of Independent Business (NFIB).* When he’s not online, helping clients, Chris enjoys playing way too much Pickleball, and eating way too much pizza.Don't forget your FREE GIFTS!* If you're an entrepreneur, own a small business, or have a private practice, click the link below for FREE GIFTS guaranteed to make you more money with less stress...SimpleSecrets.com6 min
- Mon, May 10 | Be The Change You Wish To…Yes, it's a classic.And, boy, is it ever worth reading again.Another variation I like, courtesy of Steve Chandler, is to see yourself as the problem in a given situation, even when you know you're not really the problem."Because if I'm the problem," Steve says, "I can also be the solution."It's a great way to get those creative, problem-solving juices flowing.People mentioned in this episode:* Mahatma Gandhi* Steve ChandlerBooks and other resources mentioned in this episode:* None today.Six things about Simple Secrets and its founder, Chris Allen:* Simple Secrets, LLC is a profit and growth consultancy based in Asheville, North Carolina, with team members around the world.* Simple Secrets collaborates with a hand-selected group of entrepreneurs, small business owners, and independent practitioners – doctors, lawyers, dentists, veterinarians, CPAs, etc. – to maximize their incomes, allowing them more well-deserved focus, freedom and fulfillment.* Simple Secrets was founded in 2015 by award-winning direct response marketer, entrepreneur, and consultant Chris Allen.* In the pre-Internet 90’s, Chris developed and marketed millions of dollars worth of physical products on radio and TV – the old "operators are standing by" days – then used his time-tested warchest of successful marketing methods to go completely digital in 2002, when the Internet began to mature.* For over a decade, Chris provided information and consulting services to a variety of Fortune 500 companies, including United Airlines, Saks Fifth Avenue, Sony, LexisNexis and The National Federation of Independent Business (NFIB).* When he’s not online, helping clients, Chris enjoys playing way too much Pickleball, and eating way too much pizza.Don't forget your FREE GIFTS!* If you're an entrepreneur, own a small business, or have a private practice, click the link below for FREE GIFTS guaranteed to make you more money with less stress...SimpleSecrets.com5 min
- Fri, May 07 | You Make Your Choices, Then…How’s that for a bucket a cold, harsh reality thrown right in your face?Truer words were never spoken, though.People mentioned in this episode:* Jim Rohn* Bruce Williams* Dan S. KennedyBooks and other resources mentioned in this episode:* In Business For YourselfSix things about Simple Secrets and its founder, Chris Allen:* Simple Secrets, LLC is a profit and growth consultancy based in Asheville, North Carolina, with team members around the world.* Simple Secrets collaborates with a hand-selected group of entrepreneurs, small business owners, and independent practitioners – doctors, lawyers, dentists, veterinarians, CPAs, etc. – to maximize their incomes, allowing them more well-deserved focus, freedom and fulfillment.* Simple Secrets was founded in 2015 by award-winning direct response marketer, entrepreneur, and consultant Chris Allen.* In the pre-Internet 90’s, Chris developed and marketed millions of dollars worth of physical products on radio and TV – the old "operators are standing by" days – then used his time-tested warchest of successful marketing methods to go completely digital in 2002, when the Internet began to mature.* For over a decade, Chris provided information and consulting services to a variety of Fortune 500 companies, including United Airlines, Saks Fifth Avenue, Sony, LexisNexis and The National Federation of Independent Business (NFIB).* When he’s not online, helping clients, Chris enjoys playing way too much Pickleball, and eating way too much pizza.Don't forget your FREE GIFTS!* If you're an entrepreneur, own a small business, or have a private practice, click the link below for FREE GIFTS guaranteed to make you more money with less stress...SimpleSecrets.com6 min
- Thu, May 06 | Nothing Means Anything Until You…If I were a psychologist, my specialty would definitely be Cognitive Psychology, which this quote from Steve Chandler pretty much sums up in just a few words.CP focuses on the way we process outside information.When we apply faulty reasoning, invalid assumptions, and misconceptions to otherwise neutral events, we end up with “cognitive distortions.”Examples are “all-or-nothing” thinking, over-generalizations, and jumping to conclusions.The best book I’ve found on the subject is Feeling Good: The New Mood Therapy by Dr. David D. Burns.People mentioned in this episode:* Steve ChandlerBooks and other resources mentioned in this episode:* Feeling Good: The New Mood Therapy by Dr. David D. Burns.Six things about Simple Secrets and its founder, Chris Allen:* Simple Secrets, LLC is a profit and growth consultancy based in Asheville, North Carolina, with team members around the world.* Simple Secrets collaborates with a hand-selected group of entrepreneurs, small business owners, and independent practitioners – doctors, lawyers, dentists, veterinarians, CPAs, etc. – to maximize their incomes, allowing them more well-deserved focus, freedom and fulfillment.* Simple Secrets was founded in 2015 by award-winning direct response marketer, entrepreneur, and consultant Chris Allen.* In the pre-Internet 90’s, Chris developed and marketed millions of dollars worth of physical products on radio and TV – the old "operators are standing by" days – then used his time-tested warchest of successful marketing methods to go completely digital in 2002, when the Internet began to mature.* For over a decade, Chris provided information and consulting services to a variety of Fortune 500 companies, including United Airlines, Saks Fifth Avenue, Sony, LexisNexis and The National Federation of Independent Business (NFIB).* When he’s not online, helping clients, Chris enjoys playing way too much Pickleball, and eating way too much pizza.Don't forget your FREE GIFTS!* If you're an entrepreneur, own a small business, or have a private practice, click the link below for FREE GIFTS guaranteed to make you more money with less stress...SimpleSecrets.com5 min
- Wed, May 05 | Discipline Is Remembering What…Wow!That’s a lot of life-changing power packed into six little words.People mentioned in this episode:* David CampbellBooks and other resources mentioned in this episode:* Mad Men* Reality In Advertising* Psycho-CyberneticsSix things about Simple Secrets and its founder, Chris Allen:* Simple Secrets, LLC is a profit and growth consultancy based in Asheville, North Carolina, with team members around the world.* Simple Secrets collaborates with a hand-selected group of entrepreneurs, small business owners, and independent practitioners – doctors, lawyers, dentists, veterinarians, CPAs, etc. – to maximize their incomes, allowing them more well-deserved focus, freedom and fulfillment.* Simple Secrets was founded in 2015 by award-winning direct response marketer, entrepreneur, and consultant Chris Allen.* In the pre-Internet 90’s, Chris developed and marketed millions of dollars worth of physical products on radio and TV – the old "operators are standing by" days – then used his time-tested warchest of successful marketing methods to go completely digital in 2002, when the Internet began to mature.* For over a decade, Chris provided information and consulting services to a variety of Fortune 500 companies, including United Airlines, Saks Fifth Avenue, Sony, LexisNexis and The National Federation of Independent Business (NFIB).* When he’s not online, helping clients, Chris enjoys playing way too much Pickleball, and eating way too much pizza.Don't forget your FREE GIFTS!* If you're an entrepreneur, own a small business, or have a private practice, click the link below for FREE GIFTS guaranteed to make you more money with less stress...SimpleSecrets.com6 min
- Tue, May 04 | We Are Kept From Our Goal Not By Obstacles, But By…Do you remember the scene in Raising Arizona where Glen tells a joke, then calls it a “way-homer?” He said it’s because you only get it on the way home.I didn’t appreciate the brilliance in this quote at first, but it stayed with me. I now put it right up there among the all-time greats.People mentioned in this episode:* Robert BraultBooks and other resources mentioned in this episode:* Raising Arizona* Good To Great: Why Some Companies Make The Leap… and Others Don’tSix things about Simple Secrets and its founder, Chris Allen:* Simple Secrets, LLC is a profit and growth consultancy based in Asheville, North Carolina, with team members around the world.* Simple Secrets collaborates with a hand-selected group of entrepreneurs, small business owners, and independent practitioners – doctors, lawyers, dentists, veterinarians, CPAs, etc. – to maximize their incomes, allowing them more well-deserved focus, freedom and fulfillment.* Simple Secrets was founded in 2015 by award-winning direct response marketer, entrepreneur, and consultant Chris Allen.* In the pre-Internet 90’s, Chris developed and marketed millions of dollars worth of physical products on radio and TV – the old "operators are standing by" days – then used his time-tested warchest of successful marketing methods to go completely digital in 2002, when the Internet began to mature.* For over a decade, Chris provided information and consulting services to a variety of Fortune 500 companies, including United Airlines, Saks Fifth Avenue, Sony, LexisNexis and The National Federation of Independent Business (NFIB).* When he’s not online, helping clients, Chris enjoys playing way too much Pickleball, and eating way too much pizza.Don't forget your FREE GIFTS!* If you're an entrepreneur, own a small business, or have a private practice, click the link below for FREE GIFTS guaranteed to make you more money with less stress...SimpleSecrets.com7 min
- Mon, May 03 | Feelings Are What You Get, For Thinking…Sure seems like we live in a world governed more and more by feelings, doesn’t it?Since so much hinges on them, it would be pretty helpful to know where they come from.Well, this quote sums it up best.People mentioned in this episode:* Marilyn vos SavantBooks and other resources mentioned in this episode:* None today.Six things about Simple Secrets and its founder, Chris Allen:* Simple Secrets, LLC is a profit and growth consultancy based in Asheville, North Carolina, with team members around the world.* Simple Secrets collaborates with a hand-selected group of entrepreneurs, small business owners, and independent practitioners – doctors, lawyers, dentists, veterinarians, CPAs, etc. – to maximize their incomes, allowing them more well-deserved focus, freedom and fulfillment.* Simple Secrets was founded in 2015 by award-winning direct response marketer, entrepreneur, and consultant Chris Allen.* In the pre-Internet 90’s, Chris developed and marketed millions of dollars worth of physical products on radio and TV – the old "operators are standing by" days – then used his time-tested warchest of successful marketing methods to go completely digital in 2002, when the Internet began to mature.* For over a decade, Chris provided information and consulting services to a variety of Fortune 500 companies, including United Airlines, Saks Fifth Avenue, Sony, LexisNexis and The National Federation of Independent Business (NFIB).* When he’s not online, helping clients, Chris enjoys playing way too much Pickleball, and eating way too much pizza.Don't forget your FREE GIFTS!* If you're an entrepreneur, own a small business, or have a private practice, click the link below for FREE GIFTS guaranteed to make you more money with less stress...SimpleSecrets.com5 min
- Thu, Apr 29 | Whatever Business You’re In, You’re Really…Truer words have never been spoken.This quote should be required reading for anybody within 50 feet of your company's marketing budget.People mentioned in this episode:* Dan KennedyBooks and other resources mentioned in this episode:* None today.Six things about Simple Secrets and its founder, Chris Allen:* Simple Secrets, LLC is a profit and growth consultancy based in Asheville, North Carolina, with team members around the world.* Simple Secrets collaborates with a hand-selected group of entrepreneurs, small business owners, and independent practitioners – doctors, lawyers, dentists, veterinarians, CPAs, etc. – to maximize their incomes, allowing them more well-deserved focus, freedom and fulfillment.* Simple Secrets was founded in 2015 by award-winning direct response marketer, entrepreneur, and consultant Chris Allen.* In the pre-Internet 90’s, Chris developed and marketed millions of dollars worth of physical products on radio and TV – the old "operators are standing by" days – then used his time-tested warchest of successful marketing methods to go completely digital in 2002, when the Internet began to mature.* For over a decade, Chris provided information and consulting services to a variety of Fortune 500 companies, including United Airlines, Saks Fifth Avenue, Sony, LexisNexis and The National Federation of Independent Business (NFIB).* When he’s not online, helping clients, Chris enjoys playing way too much Pickleball, and eating way too much pizza.Don't forget your FREE GIFTS!* If you're an entrepreneur, own a small business, or have a private practice, click the link below for FREE GIFTS guaranteed to make you more money with less stress...SimpleSecrets.com4 min
- Fri, Apr 23 | A Mouse Survives By Being A…Some sports have you pitted against an opponent.In others, it seems you’re really just trying to beat your “personal best.”For most people, I think life is a personal best type of sport.People mentioned in this episode:* None today.Books and other resources mentioned in this episode:* None today.Six things about Simple Secrets and its founder, Chris Allen:* Simple Secrets, LLC is a profit and growth consultancy based in Asheville, North Carolina, with team members around the world.* Simple Secrets collaborates with a hand-selected group of entrepreneurs, small business owners, and independent practitioners – doctors, lawyers, dentists, veterinarians, CPAs, etc. – to maximize their incomes, allowing them more well-deserved focus, freedom and fulfillment.* Simple Secrets was founded in 2015 by award-winning direct response marketer, entrepreneur, and consultant Chris Allen.* In the pre-Internet 90’s, Chris developed and marketed millions of dollars worth of physical products on radio and TV – the old "operators are standing by" days – then used his time-tested warchest of successful marketing methods to go completely digital in 2002, when the Internet began to mature.* For over a decade, Chris provided information and consulting services to a variety of Fortune 500 companies, including United Airlines, Saks Fifth Avenue, Sony, LexisNexis and The National Federation of Independent Business (NFIB).* When he’s not online, helping clients, Chris enjoys playing way too much Pickleball, and eating way too much pizza.Don't forget your FREE GIFTS!* If you're an entrepreneur, own a small business, or have a private practice, click the link below for FREE GIFTS guaranteed to make you more money with less stress...SimpleSecrets.com5 min
About Simple Secrets w/ Chris Allen
From the publisher's feed
Do you have a private practice? Would you like more money and less stress? This podcast is for you. Simple Secrets is a Profit+Growth Consultancy for degreed professionals. We collaborate with a…
hand-selected group of private practitioners to: • Boost Revenue. • Reduce Distraction and Overwhelm. • Create More Freedom, Focus, and Fulfillment. Simple Secrets’ founder and podcast host, Chris Allen, has been a direct response marketer and entrepreneur for 30 years. In the pre-Internet 90’s, he developed and sold millions worth of physical products on radio and TV, then used the same time-tested marketing skills to go 100% digital as the Internet began to mature in 2002. For over a decade, Chris provided information and consulting services to a variety of Fortune 500 companies, including United Airlines, Saks Fifth Avenue, LexisNexis and The National Federation of Independent Business (NFIB).