In this episode, we talk in detail about the truth behind the WeChat store in China and how the new WeChat Mini shop can potentially impact brands in China.  Got a question? Email [email protected] subject "podcast questions".

In this episode, we challenge whether traditional media and offline marketing still play a roll in the massively connected smartphone world in China and how you can leverage it. Have a question? Email [email protected] subject "Podcast Questions"

In this episode, we take off the gloves and talk about the current state of eCommerce in China and how your global brands who are looking to enter China can do it successfully.  Have a question? Email: [email protected] Subject "Podcast Question"

Join us in this episode as we discuss the aftermath of China after COVID-19, and how it will affect global business who are either in the market or planning to enter. Have a question? Email: [email protected] Subject "Podcast Question"

In this episode, we answer the age-old question of what do the Chinese consumer wants? Tune in as we discuss the challenges global brand faces when dealing with Chinese consumers of all demographics. Got a question? Email [email protected] subject...

This episode talks about the truth behind the hottest new marketing trend in China, KOL live streaming market. We're uncovering the deepest secrets that most experts won't tell you about live streaming in China. Have a question? Email...

Chinese consumers love chocolates and sweets but not in the same way as that of the west. In this episode of Simplify China Podcast, we are going to talk about the challenges and the in and outs of the confectionery market in China. Have a question?...

In this episode, we discuss why most brands are simply not right or not yet ready for China and the reasons behind our thoughts. Have a question about China's business? Email us at [email protected] - subject: Podcast Question

In this episode of Simplify China podcast, I invited my good friend Yingying Li  (李莹莹), founder of  Yingfluence to share her insight on how to leverage cross cultural intelligence and communication to empower your team in China, understand the Chinese...

In this episode of Simplify China podcast, I invited Kelan Raph to talk about how an international brand eCommerce brands can handle logistics when selling cross-border to Chinese consumers without breaking the bank.