This is Today in Five, for today, Thursday, January 2nd. Today we’ll take a look back at the biggest trends and headlines of 2019 as we start the new year.

With movie-based toys increasing in popularity, the partnership between Target and Disney is the perfect pairing. Plus the latest holiday numbers from Super Saturday to anticipated holiday returns.

There’s a lot of buzz around digitally-native brands, but private labels seem to be the true winners in retail. Plus, the latest updates from Hibbett Sports, the secondhand market’s projections, and Instagram influencer marketing saw an uptick.

While many blame Amazon for driving high consumer expectations, it also seems to have clear benefits for retailers trying to keep up by driving businesses to create new resources and fulfillment networks for smaller retailers.

As we enter a new era of entertainment where streaming services online is becoming a more popular alternative to cable subscriptions, Disney has made key strategic moves to stay at the top of the market. But is it enough to compete with players like Netflix and Amazon? Plus, the latest from Lyft, H&M, and trends with mobile holiday shopping.

The ugly Christmas sweater craze is more than a tradition for one retailer, it’s their entire business. Ugly Christmas Sweater.com has found success selling bizarre and fun holiday sweaters online.

Is traditional brick-and-mortar the secret to profitability for digitally-native direct to consumer companies? Plus, the latest updates on Old Navy, Ulta Beauty, and Nectar.

Walmart has partnered with Nuro to test driverless grocery delivery in Houston. Plus, the latest from Chewy, Stitch Fix, and Amazon.

Facebook is in talks for a New York City office, expanding its presence in a highly sought after location for tech companies. Plus, news from Duolingo, Uber, and Disney+.

Rent the Runway partnered with W Hotels to create a new rental experience. Plus, the latest from Target, IKEA, and Crocs.