Unleashing Video Marketing For Businesses

Six Steps to a Perfect Video Shoot


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In this special solo episode of Unleashing Video Marketing for Businesses, Frank Battiston, founder of PowerTale Productions, shares key lessons learned from years of working with clients on video projects. Frank dives into the six most common pitfalls businesses encounter when working with video production companies and offers actionable strategies to avoid them. Whether you’re planning a corporate video, a product commercial, or a promotional campaign, this episode will provide you with practical tips to ensure smooth collaboration, effective communication, and successful outcomes.


Listeners Will Learn:

  • Setting Clear Goals: How to align objectives with your production team to avoid miscommunication.
  • Effective Communication: Why open, respectful dialogue is essential throughout the project.
  • Trust vs. Micromanagement: Striking the right balance to allow creativity to flourish.
  • Sticking to the Scope: Managing changes and staying on budget during production.
  • Planning & Timing: When to engage a video production company for the best results.
  • Timeline Discipline: How ignoring timelines can hurt your project and business goals.

  • Find Frank Online:

    🌐 Website: PowerTale Productions
    🔗 LinkedIn: Frank Battiston
    📸 Instagram: @powertaleproductions
    📘 Facebook: PowerTale Productions

    ...more
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    Unleashing Video Marketing For BusinessesBy Frank Battiston