Delivered: The Journey of Packaging

Sizzling Success: Scaling a Global Brand with Troy Hooper, CEO of Hot Palette America


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How do you successfully expand an international restaurant brand into new markets? In this episode of Delivered: The Journey of Packaging, our co-founders Zachary Stein and Bradley Saveth connect with Troy Hooper, CEO of Hot Palette America, to discuss the growth of Pepper Lunch in the U.S., franchise expansion, and the critical role of packaging in food service success.

With 31+ years of experience in hospitality and franchise development, Troy shares insights on:

✅ Scaling a global restaurant brand in North America

✅ Franchising strategies & selecting the right markets

✅ Adapting international dining experiences for U.S. consumers

✅ How packaging impacts operations, sustainability & customer experience

✅ The two-year development process of Pepper Lunch’s custom packaging

We also dive into the importance of branding in QSR & fast casual restaurants, industry trends, and what’s next for franchise growth in 2025.
🚀 If you’re in the restaurant, franchising, or food packaging industry, this episode is packed with insights you won’t want to miss!

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#PepperLunch #RestaurantIndustry #FoodieLife #JapaneseCuisine #FoodTrends #Podcast #Restaurants

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Delivered: The Journey of PackagingBy SupplyCaddy