Almost every small business owner would love to have their operation featured in the local newspaper. Lee Howard, award winning journalist for The Day, will help you learn:

-- What kind of story is likely to attract media interest.

-- How to make an effective pitch for your idea.

-- The proper use of news releases and other avenues of communication.

-- How to become a valuable source for a reporter interested in your industry.

Almost every small business owner would love to have their operation featured in the local newspaper. Lee Howard, award winning journalist for The Day, will help you learn:

-- What kind of story is likely to attract media interest.

-- How to make an effective pitch for your idea.

-- The proper use of news releases and other avenues of communication.

-- How to become a valuable source for a reporter interested in your industry.

Almost every small business owner would love to have their operation featured in the local newspaper. Lee Howard, award winning journalist for The Day, will help you learn:

-- What kind of story is likely to attract media interest.

-- How to make an effective pitch for your idea.

-- The proper use of news releases and other avenues of communication.

-- How to become a valuable source for a reporter interested in your industry.

Almost every small business owner would love to have their operation featured in the local newspaper. Lee Howard, award winning journalist for The Day, will help you learn:

-- What kind of story is likely to attract media interest.

-- How to make an effective pitch for your idea.

-- The proper use of news releases and other avenues of communication.

-- How to become a valuable source for a reporter interested in your industry.

Episode 18-11: Turning work into play is easy for Laura Beckham of New London's Berry's Ice Cream and Candy Bar. Laura explains how she adds fun to the recipes to keep her team motivated and her customers enchanted.

As a small business owner or solopreneur, leveraging social media to market your business and identify leads is essential. LinkedIn is considered to be the primary social media platform for B2B connections, with over 500 million global users. This workshop will provide you with the best practices to incorporate into your social media strategy to guarantee success with LinkedIn.

Samantha (Sammi) Williams, is a content strategist with over twenty years of writing experience. As a LinkedIn power user, Sammi has helped small business owners and solopreneurs apply best practices in the use of this important social media platform to achieve the same successful results she has accomplished in her own business.

As a small business owner or solopreneur, leveraging social media to market your business and identify leads is essential. LinkedIn is considered to be the primary social media platform for B2B connections, with over 500 million global users. This workshop will provide you with the best practices to incorporate into your social media strategy to guarantee success with LinkedIn.

Samantha (Sammi) Williams, is a content strategist with over twenty years of writing experience. As a LinkedIn power user, Sammi has helped small business owners and solopreneurs apply best practices in the use of this important social media platform to achieve the same successful results she has accomplished in her own business.

Episode 18-10: As a business owner, do you have the personalities of the entrepreneur, technician and manager in balance inside your head? Do you have your time appropriately segmented and planned for efficiency? Bob Walsh, CEO of Sound Coaching Inc., in Bridgeport explains how he makes it work.

Dreaming of freeing your business from an unaffordable rent or an unresponsive landlord? Buying a building with a commercial mortgage is very different experience than a residential real estate transaction. Learn what’s involved so you can prepare. Presenter is Karen Tessman, CEDF director of lending.

Dreaming of freeing your business from an unaffordable rent or an unresponsive landlord? Buying a building with a commercial mortgage is very different experience than a residential real estate transaction. Learn what’s involved so you can prepare. Presenter is Karen Tessman, CEDF director of lending.