Search engine optimization (SEO) isn’t about tricking search engines into ranking your website higher. In fact, many of the old school “black hat” techniques will penalize your website’s search ranking. Today, SEO for small businesses involves combining high-quality, valuable information for readers with strategic optimization techniques to improve search engine visibility.

Here are 12 steps to help you develop SEO-friendly content: https://burlingtonpress.com/2023/07/19/small-business-seo-12-steps-to-creating-high-quality-content/