The best social sharing snippet from this interview is by far... "Part of the problem is, is that you might have a library and then you get bored of it, and then you stopped using it and start going willy nilly on all the things and it gets, it starts getting muddy. And so if you have a broad visual library, it, that interchanges and works really well together. Then you really don't tend to get bored because you have options to switch out and kind of work with overall."

In this podcast episode, I chat with Jillfrances Gray, Principal of JFG Visual Communications. Jillfrances talks about the importance of strong visual design, explaining the process of visual communication and how it facilitates better brand recognition and user engagement. She goes into strategies for developing a unique digital identity, the benefits and pitfalls of using AI and stock photography, and provides tips on maintaining consistency in visual branding. She also touches on the creativity and problem-solving aspects of visual communication and how small businesses can effectively implement these strategies.

👉 For all the links and resources mentioned in this episode, check out the supporting ⁠blog post here⁠

🗞️ ⁠⁠Newsletter⁠⁠ - Digital Marketing Takeaway

If SEO feels overwhelming and like a different language and you want more traffic and leads, then my SEO Power-Up Plan is for you. It's a free service designed to show you the traffic you’re missing out on and how that missed traffic translates to sales. You’ll get a clear look at what’s working, what’s not, and where you can focus for better SEO results. ⁠⁠Head to this link to get your free SEO Power-Up Plan.⁠⁠

In this episode, I walk you through a super simple method to conduct a content audit, nay, review... using Google Analytics and Google Search Console. I get into how to sort landing pages by key events, choosing appropriate date frames, and analyzing impressions and click-through rates. I also provides tips for updating blog posts to make them more appealing and effective, including improving the layout, updating the call to action, and adding testimonials.

🗞️ ⁠⁠Newsletter⁠⁠ - Digital Marketing Takeaway

If SEO feels overwhelming and like a different language and you want more traffic and leads, then my SEO Power-Up Plan is for you. It's a free service designed to show you the traffic you’re missing out on and how that missed traffic translates to sales. You’ll get a clear look at what’s working, what’s not, and where you can focus for better SEO results. ⁠⁠Head to this link to get your free SEO Power-Up Plan.⁠⁠

The best social sharing snippet from this interview is by far... "I think when we think of like, okay, my health's been on the back burner, I've been busy with the business, like, it's time. We're like, we go to the sexy things, I call them. Like, what exercise can I do? Can I work on my food? Like, those are the go to things because we see them everywhere. But I often think that, like, sleep Here's why I love starting with sleep. It's free and you're doing it anyways, so why not make it better? Especially when it has such a big impact. Like, think about this. If you had a crappy sleep, Barb, how likely are you to get up and like be motivated for your run?"

In this podcast episode, I chat with Tanessa Shears, a health consultant for entrepreneurs. Tanessa doesn't share surface level tips.... she spills it all on optimizing energy and productivity through better sleep, balancing blood sugar, and stress management, emphasizing the use of wearable technology such as the Aura Ring for data-driven health decisions. The discussion also shares practical tips around creating a conducive sleep environment, managing light exposure, and avoiding naked carbohydrates.

👉 For all the links and resources mentioned in this episode, check out the supporting ⁠blog post here⁠

🗞️ ⁠⁠Newsletter⁠⁠ - Digital Marketing Takeaway

If SEO feels overwhelming and like a different language and you want more traffic and leads, then my SEO Power-Up Plan is for you. It's a free service designed to show you the traffic you’re missing out on and how that missed traffic translates to sales. You’ll get a clear look at what’s working, what’s not, and where you can focus for better SEO results. ⁠⁠Head to this link to get your free SEO Power-Up Plan.⁠⁠

Welcome to the 5th and final episode in a 5-part series based on my workbook, "How to Get 1,000 More Website Visits." This workbook guides you through the SWEET framework, and in each episode, we'll dive into a different section. In this episode, we dive in to the "T" in SWEET: Tell the world.

🗞️ ⁠⁠Newsletter⁠⁠ - Digital Marketing Takeaway

If SEO feels overwhelming and like a different language and you want more traffic and leads, then my SEO Power-Up Plan is for you. It's a free service designed to show you the traffic you’re missing out on and how that missed traffic translates to sales. You’ll get a clear look at what’s working, what’s not, and where you can focus for better SEO results. ⁠⁠Head to this link to get your free SEO Power-Up Plan.⁠⁠

The best social sharing snippet from this interview is by far... "But be intentional with your engagement. Be intentional with who are people that are engaging with me, right? I'm going to go engage back with them. And then on top of that, I'm going to find a couple of new people and just engage with them. But you're doing it with the mindset of this is a task. It's not fun. Yeah, it's not fun. But is a lot of things in your business fun? No, but there do you do them for a purpose because they will, they will give you sales in the end. They'll give you a clientele. They'll give you something towards your goal."

In this podcast episode, I chat with Nedra Rezinas, a marketing strategist and adjunct faculty member at Portland State University. Nedra shares her focus on helping introverted and empathy-driven service-based business owners create authentic marketing strategies. We talk about alternatives to social media marketing, such as email newsletters and podcasts, and highlight the importance of building genuine relationships and leveraging professional networks like LinkedIn. Nedra also talks about the need for personalized marketing approaches and discusses overcoming marketing fatigue and the shame often associated with self-promotion. The conversation provides valuable insights into creating effective, authentic marketing strategies without relying heavily on social media.

👉 For all the links and resources mentioned in this episode, check out the supporting ⁠blog post here⁠

🗞️ ⁠⁠Newsletter⁠⁠ - Digital Marketing Takeaway

If SEO feels overwhelming and like a different language and you want more traffic and leads, then my SEO Power-Up Plan is for you. It's a free service designed to show you the traffic you’re missing out on and how that missed traffic translates to sales. You’ll get a clear look at what’s working, what’s not, and where you can focus for better SEO results. ⁠⁠Head to this link to get your free SEO Power-Up Plan.⁠⁠

Welcome to the 4th episode in a 5-part series based on my workbook, "How to Get 1,000 More Website Visits." This workbook guides you through the SWEET framework, and in each episode, we'll dive into a different section. In this episode, we're getting into the second "E" in SWEET: Establish trust.

🗞️ ⁠⁠Newsletter⁠⁠ - Digital Marketing Takeaway

If SEO feels overwhelming and like a different language and you want more traffic and leads, then my SEO Power-Up Plan is for you. It's a free service designed to show you the traffic you’re missing out on and how that missed traffic translates to sales. You’ll get a clear look at what’s working, what’s not, and where you can focus for better SEO results. ⁠⁠Head to this link to get your free SEO Power-Up Plan.⁠⁠

The best social sharing snippet from this interview is by far... "But be intentional with your engagement. Be intentional with who are people that are engaging with me, right? I'm going to go engage back with them. And then on top of that, I'm going to find a couple of new people and just engage with them. But you're doing it with the mindset of this is a task. It's not fun. Yeah, it's not fun. But is a lot of things in your business fun? No, but there do you do them for a purpose because they will, they will give you sales in the end. They'll give you a clientele. They'll give you something towards your goal."

This podcast guest episode is a conversation around the world of Instagram for small businesses, with a particular focus on maintaining a healthy mindset. Instagram expert, Lundyn Majstorovic, discusses the initial allure of Instagram and its potential pitfalls, including the pressure to keep up with trends and the negative impacts of constant engagement. The episode offers you practical strategies for using Instagram with intention. Setting boundaries, scheduling posts, and curating your feed are some of the tools mentioned to help listeners avoid the "Instagram rabbit hole." Lundyn also acknowledges the platform's positive aspects, such as community building and brand awareness.

👉 For all the links and resources mentioned in this episode, check out the supporting ⁠blog post here⁠

🗞️ ⁠⁠Newsletter⁠⁠ - Digital Marketing Takeaway

If SEO feels overwhelming and like a different language and you want more traffic and leads, then my SEO Power-Up Plan is for you. It's a free service designed to show you the traffic you’re missing out on and how that missed traffic translates to sales. You’ll get a clear look at what’s working, what’s not, and where you can focus for better SEO results. ⁠⁠Head to this link to get your free SEO Power-Up Plan.⁠⁠

Welcome to the third episode in a five-part series based on my workbook, "How to Get 1,000 More Website Visits." This workbook guides you through the SWEET framework, and in each episode, we'll dive into a different section. In this episode, we're getting into the first "E" in SWEET: Enhance with summaries.

🗞️ ⁠⁠Newsletter⁠⁠ - Digital Marketing Takeaway

If SEO feels overwhelming and like a different language and you want more traffic and leads, then my SEO Power-Up Plan is for you. It's a free service designed to show you the traffic you’re missing out on and how that missed traffic translates to sales. You’ll get a clear look at what’s working, what’s not, and where you can focus for better SEO results. ⁠⁠Head to this link to get your free SEO Power-Up Plan.⁠⁠

The best social sharing snippet from this interview is by far... "You need to be in your content because that is how we are verifying that you are a trustworthy person and that you are competent at what you do. And I know that sounds wild, but it happens in a second, maybe two, and we're scanning your content to determine what do you talk about? Do you have expertise? Can I trust you?"

Social media expert, Chelsea Peitz, shares insights on using Instagram effectively, stressing the importance of genuine engagement and building trust with a personal brand. She provides tips for getting comfortable with the platform, leveraging conversations over content, and demystifies common fears about social media.

👉 For all the links and resources mentioned in this episode, check out the supporting ⁠blog post here⁠

🗞️ ⁠⁠Newsletter⁠⁠ - Digital Marketing Takeaway

If SEO feels overwhelming and like a different language and you want more traffic and leads, then my SEO Power-Up Plan is for you. It's a free service designed to show you the traffic you’re missing out on and how that missed traffic translates to sales. You’ll get a clear look at what’s working, what’s not, and where you can focus for better SEO results. ⁠⁠Head to this link to get your free SEO Power-Up Plan.⁠⁠

Welcome to the second episode in a five-part series based on my workbook, "How to Get 1,000 More Website Visits." This workbook guides you through the SWEET framework, and in each episode, we'll dive into a different section. In this episode, we're getting into "W" in SWEET: Work on a Blog Post.

🗞️ ⁠⁠Newsletter⁠⁠ - Digital Marketing Takeaway

If SEO feels overwhelming and like a different language and you want more traffic and leads, then my SEO Power-Up Plan is for you. It's a free service designed to show you the traffic you’re missing out on and how that missed traffic translates to sales. You’ll get a clear look at what’s working, what’s not, and where you can focus for better SEO results. ⁠⁠Head to this link to get your free SEO Power-Up Plan.⁠⁠