Small But Mighty Agency: How to Grow Your Agency

Small But Mighty Agency: How to Grow Your Agency

By Audrey Joy Kwan | Growth Strategist for AgenciesBusinessEntrepreneurshipMarketing
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Small But Mighty Agency: How to Grow Your Agency episodes

  • Cara McColman: How to build a better team with personality assessments

    How can you inspire your team to greater heights? 

    The short answer is to be a more effective leader who knows how to inspire the best in people. 

    But what motivates one person doesn’t always inspire the next. That’s why personality assessments can help inform better leadership. 

    We explore how personality assessments help you hire better, become a better leader and support you to reach your business goals faster. 

    In this episode of the Small but Mighty Agency Podcast: 

    • When to use personality assessment in the hiring process 
    • How personality assessments support retainment of talent
    • Improving workplace culture and creating lasting change 
    • How to give your team a common language for improving communication 

     

    Show Links

    Website: https://www.peoplecore.ca/

    LinkedIn: https://www.linkedin.com/in/peoplecore/


    Did you know that I have a coaching program called the Mighty Pod Model? You can get the Free Mighty Pod Model Cheat Sheet here:

    https://audreyjoykwan.com/cheatsheet

    In the high touch program, we help our clients go from solopreneur to an agency model, so they gain more freedom by having a service business where client work isn't dependent on them to scale

    Maybe you started as a solopreneur with zero people in your business.

    Eventually, you bring in an assistant and contractors, but you continue to hold onto the strategy and direct communication with your clients.

    Before you know it, you’re at capacity.

    So, what happens if you want to grow bigger?

    Meet the Mighty Pod Model.

    The Mighty Pod Model isn’t just a business model. It's a high-touch coaching program that helps you go from solopreneur to agency owner with a profitable, streamlined and strategic roadmap.

    If you’re feeling like the bottleneck in your service business, download our FREE Mighty Pod Model Cheat Sheet: https://audreyjoykwan.com/cheatsheet

    Hey thank for hanging out with me at the Small But Mighty Podcast. If you enjoyed this episode it would mean the world to me if you hit the follow or subscribe button in your podcast app and share it with a friend. And I’ll see you on the next one. 

    27 min
  • John Vuong: Leaving the 9 to 5 to Build a 7-figure Marketing Agency

    Do you know an opportunity when you see one, and more importantly, are you willing to take that risk? 


    Saying ‘yes’ led this service-based business owner from a 9 - 5 job to a seven-figure business. 


    There’s a saying in entrepreneurship: “you’ve got to jump off the cliff and build your wings on the way down.” 


    Today’s guest did precisely that  – with no experience in marketing, he quit his job to launch a marketing agency. 


    His journey to a seven-figure business isn’t an overnight success story; most businesses are not; a success story is made up of time and work that goes unseen. 


    Tune into this episode to learn:  

    • How he delivered a marketing service he had no idea how to deliver 
    • Starting a service niche business with zero experience 
    • The mistakes that helped him get to seven figures 
    • Why his zone of genius was both a gift and a hindrance to growth 
    • How he uses processes and systems to encourage learning and development in his team

    Show Links

    Website: https://www.localseosearch.ca/

    LinkedIn: https://www.linkedin.com/in/john-vuong-205b2917/

    Did you know that I have a coaching program called the Mighty Pod Model? You can get the Free Mighty Pod Model Cheat Sheet here:

    https://audreyjoykwan.com/cheatsheet

    In the high touch program, we help our clients go from solopreneur to an agency model, so they gain more freedom by having a service business where client work isn't dependent on them to scale

    Maybe you started as a solopreneur with zero people in your business.

    Eventually, you bring in an assistant and contractors, but you continue to hold onto the strategy and direct communication with your clients.

    Before you know it, you’re at capacity.

    So, what happens if you want to grow bigger?

    Meet the Mighty Pod Model.

    The Mighty Pod Model isn’t just a business model. It's a high-touch coaching program that helps you go from solopreneur to agency owner with a profitable, streamlined and strategic roadmap.

    If you’re feeling like the bottleneck in your service business, download our FREE Mighty Pod Model Cheat Sheet: https://audreyjoykwan.com/cheatsheet

    Recap the episode, give the listeners a call to action, tease the next episode

    Hey thank for hanging out with me at the Small But Mighty Podcast. If you enjoyed this episode it would mean the world to me if you hit the follow or subscribe button in your podcast app and share it with a friend. And I’ll see you on the next one. 

    33 min
  • Dianne McKay: Lessons learned from buying a marketing agency

    What inspires someone to buy an existing marketing business? 

    Meet Diane. After selling her successful first business, she decided to return to work by purchasing a marketing agency. 

    Diane shares her decision-making process and what she would do differently if she were to do it again. 

    Plus, hear the strategies she uses to become the go-to agency in her county and the marketing activities to get more clients. 

    Tune into this episode to explore: 

    • What motivated her to buy an established agency?
    • How did she transition from employee to owning an agency 
    • What would she do differently if she bought an agency again? 
    • The approach to building the reputation of her business as a go-to agency for her county
    • How she inspires her team to stretch outside their comfort zones

    Show Links

    Mustang Mktg: https://www.mustangmktg.com/
    LinkedIn: https://www.linkedin.com/company/mustang-marketing/

    Did you know that I have a coaching program called the Mighty Pod Model? You can get the Free Mighty Pod Model Cheat Sheet here:

    https://audreyjoykwan.com/resources

    In the high touch program, we help our clients go from solopreneur to an agency model, so they gain more freedom by having a service business where client work isn't dependent on them to scale

    Maybe you started as a solopreneur with zero people in your business.

    Eventually, you bring in an assistant and contractors, but you continue to hold onto the strategy and direct communication with your clients.

    Before you know it, you’re at capacity.

    So, what happens if you want to grow bigger?

    Meet the Mighty Pod Model.

    The Mighty Pod Model isn’t just a business model. It's a high-touch coaching program that helps you go from solopreneur to agency owner with a profitable, streamlined and strategic roadmap.

    If you’re feeling like the bottleneck in your service business, download our FREE Mighty Pod Model Cheat Sheet: https://audreyjoykwan.com/resources

    Hey thank for hanging out with me at the Small But Mighty Podcast. If you enjoyed this episode it would mean the world to me if you hit the follow or subscribe button in your podcast app and share it with a friend. And I’ll See you on the next one. 

    24 min
  • Nanci Corrigan: Having the courage to pivot your business

    What pivots do you need to make in a business as it grows? 

    All businesses will at some point make a pivot - it's a strategic move that you take to ensure that your business remains viable and profitable. 

    In this episode of the Small But Mighty Agency podcast, meet Nanci, she is an entrepreneur of 25 years; she’s owned and operated an agency and has gone through multiple pivots, including her most recent one, where she pivoted her niche. 

    Tune in to hear how she made the strategic decision to narrow her niche and tap into her wisdom of wins and fails from leading teams for two decades. 


    Show Links

    C3inc: https://c3inc.ca/

    LinkedIn: https://www.linkedin.com/in/nancicorrigan/

    Did you know that I have a coaching program called the Mighty Pod Model? You can get the Free Mighty Pod Model Cheat Sheet here:

    https://audreyjoykwan.com/resources

    In the high touch program, we help our clients go from solopreneur to an agency model, so they gain more freedom by having a service business where client work isn't dependent on them to scale

    Maybe you started as a solopreneur with zero people in your business.

    Eventually, you bring in an assistant and contractors, but you continue to hold onto the strategy and direct communication with your clients.

    Before you know it, you’re at capacity.

    So, what happens if you want to grow bigger?

    Meet the Mighty Pod Model.

    The Mighty Pod Model isn’t just a business model. It's a high-touch coaching program that helps you go from solopreneur to agency owner with a profitable, streamlined and strategic roadmap.

    If you’re feeling like the bottleneck in your service business, download our FREE Mighty Pod Model Cheat Sheet: https://audreyjoykwan.com/resources

    Hey thank for hanging out with me at the Small But Mighty Podcast. If you enjoyed this episode it would mean the world to me if you hit the follow or subscribe button in your podcast app and share it with a friend. And I’ll see you on the next one. 

    23 min
  • Allie LeFevere: Humor is the most underrated competitive advantage in marketing

    When you think of a niche for your business, you might naturally consider a specific industry or market. 

    But a niche isn’t always an industry; it can be a service you offer. Case in point, meet Allie LeFevere, the co-owner of Obedient Agency.

    Their niche is humor, and they help grow brands that make people laugh. In this episode, we explore the creative process to generate humour-driven marketing and how this agency owner protects the greatest asset of creativity while on the path to building a seven-figure business. 

    Tune in to learn more about: 

    • The creative process to generate humour driven marketing
    • How she creates space in her business to generate wildly creative ideas 
    • Why having a well-oiled machine helps her stay in the creative lane
    • How her business partnership thrives despite differences 

    Show Links

    –Obedient Agency: https://www.obedientagency.com/

    –LinkedIn: https://www.linkedin.com/company/obedient/

    –Instagram: https://www.instagram.com/obedientagency/

    Did you know that I have a coaching program called the Mighty Pod Model? You can get the Free Mighty Pod Model Cheat Sheet here:

    https://audreyjoykwan.com/resources

    In the high touch program, we help our clients go from solopreneur to an agency model, so they gain more freedom by having a service business where client work isn't dependent on them to scale

    Maybe you started as a solopreneur with zero people in your business.

    Eventually, you bring in an assistant and contractors, but you continue to hold onto the strategy and direct communication with your clients.

    Before you know it, you’re at capacity.

    So, what happens if you want to grow bigger?

    Meet the Mighty Pod Model.

    The Mighty Pod Model isn’t just a business model. It's a high-touch coaching program that helps you go from solopreneur to agency owner with a profitable, streamlined and strategic roadmap.

    If you’re feeling like the bottleneck in your service business, download our FREE Mighty Pod Model Cheat Sheet: https://audreyjoykwan.com/resources

    Hey thank you for hanging out with me at the Small But Mighty Podcast. If you enjoyed this episode it would mean the world to me if you hit the follow or subscribe button in your podcast app and share it with a friend. And I’ll See you at the next one. 

    28 min
  • Kait Dinunzio: Leadership and growing her consultancy into an agency with apprentices

    If there’s one constant in owning a business, it’s getting comfortable with change. 

    As business owners, we need resilience in the face of change, whether changing business models, shifting marketing strategies, or building a team. 

    Change isn’t just about us, “the business owner”; it affects the people in our business. Leaders effectively managing their teams in an ever-changing environment is vital to business success. Today on the podcast, we explore best practices for change management and change leadership. 

    And suppose you're wondering how to scale a consultancy. In that case, we explore how this change management consultant is growing into an agency by building up apprentices and confidently letting go of the client-facing role in her business.   

    In this episode of Small But Mighty Agency: 

    • How do leaders manage their business in an ever-changing environment
    • Why change leadership principles, not just change management is vital
    • Growing her consultant into an agency through apprenticeship 
    • How she confidently let go of the client-facing role in her business 


    Show Links

    -Helios Consulting: https://www.heliosconsulting.ca/

    -Kait Dinunzio LinkedIn: https://www.linkedin.com/in/kaitdinunzio/

    Did you know that I have a coaching program called the Mighty Pod Model? You can get the Free Mighty Pod Model Cheat Sheet here:

    https://audreyjoykwan.com/resources

    In the high touch program, we help our clients go from solopreneur to an agency model, so they gain more freedom by having a service business where client work isn't dependent on them to scale

    Maybe you started as a solopreneur with zero people in your business.

    Eventually, you bring in an assistant and contractors, but you continue to hold onto the strategy and direct communication with your clients.

    Before you know it, you’re at capacity.

    So, what happens if you want to grow bigger?

    Meet the Mighty Pod Model.

    The Mighty Pod Model isn’t just a business model. It's a high-touch coaching program that helps you go from solopreneur to agency owner with a profitable, streamlined and strategic roadmap.

    If you’re feeling like the bottleneck in your service business, download our FREE Mighty Pod Model Cheat Sheet: https://audreyjoykwan.com/resources

    Hey thank for hanging out with me at the Small But Mighty Podcast. If you enjoyed this episode it would mean the world to me if you hit the follow or subscribe button in your podcast app and share it with a friend. And I’ll see you on the next one.

    21 min
  • Taralyn Carver: Solopreneur to agency owner in 10 months

    Is it easier to start an agency when you’ve worked for agencies most of your career? The answer isn’t a straightforward yes or no. 

    Running an agency requires more than just doing the work of servicing clients; it requires building a profitable and sustainable business.  

    Taralyn and her partner went from solopreneur to an agency owner in 10 months with 23 clients and quickly grew to a team of six people. 

    In this episode, we explore the different thinking required to go from working in the business to ON the business, and we talk through how the things that got them here won’t get them where they want to go. 


    Show Links

    Bold Lip: https://boldlip.ca/
    LinkedIn: https://www.linkedin.com/in/taralyncarver/
    Instagram: @boldlip.creative

    Grab Your FREE Mighty Pod Team Model 

    This episode is brought to you by the Mighty Pod Model 

    What if you didn’t spend all day, every day, in the weeds of running your business? 

    More flexibility. More freedom. Less overwhelm. 

    You’d scale your business with more ease

    If you want a multiple six-figure and beyond service business that won’t sink when you stop working? Build a Mighty Pod Model that scales and lead a team you love. I’ll show you how. 

    Click this link to save yourself the time of figuring out a service model that creates more capacity in your business 

    Now it’s time to build your Small But Mighty Agency

    Thanks for tuning into the Small But Mighty Agency Podcast! If you enjoyed today’s episode please subscribe and share it with a friend. 

    Connect with me on Instagram, LinkedIn or visit my website

    20 min
  • Kiirsten May: The fastest way to $500K in sales

    What is the fastest way to $500K in a service-based business? 

    Today’s guest shares how she and her business partner scaled to $500K in sales in their first year without using complicated marketing strategies or being on every platform to market their business. 

    Growth for this agency owner has also meant steadily growing a team and leaning into processes that have helped them grow to multiple seven figures 

    Join me to hear how this agency owner earned half a million in her first year and how she and her partner scaled it to multiple seven figures in five years.

    Show Links

    UpHouse Inc: https://uphouseinc.com/
    Kiirsten's LinkedIn: https://www.linkedin.com/in/kiirstenmay/

    Get my signature COMPASS method inside our Team Growth Roadmap 

    This episode is brought to you by the FREE TEAM GROWTH ROADMAP

    What if you didn’t spend all day, every day, in the weeds of running your business? 

    More flexibility. More freedom. Less overwhelm. 

    You’d scale your business with more ease

    Gain clarity on the strategic systems and leadership actions to create a self-managing team that can support your clients and frees up your time.

    My free Team Growth Roadmap will give you my COMPASS method to get you out of the weeds of running your business and help you build a small but mighty team that gives you more freedom and flexibility.

    Click this link to unlock the COMPASS Method

    Thanks for listening to the Small But Mighty Agency Podcast, if you enjoyed this episode please leave a review on iTunes or send a screenshot on Instagram while tagging me  @audreyjoykwan

    38 min
  • Taylor McMaster: Mastering client management

    The one thing you need to have a sustainable agency? Happy Clients. 

    Great client management can mean the difference between a happy client who stays for the long term or a frustrated client who churns. 

    And we know that it costs a lot more to find a new client than to retain one. 

    Nobody understands this better than our guest, Taylor McMaster, who owns an agency that provides fractional client account managers to seven-figure agencies. 

    So what’s the secret to having consistent rockstar client account managers who keep clients happy? It's all in stellar hiring and training processes. 

    Tune into this episode to learn more about mastering client management. 

     

    Show Links

    Dot and Company Website: https://www.dotandcompany.co/

    Dot and Company Instagram: @dot_and_company


    Get my signature COMPASS method inside our Team Growth Roadmap 

    This episode is brought to you by the FREE TEAM GROWTH ROADMAP

    What if you didn’t spend all day, every day, in the weeds of running your business? 

    More flexibility. More freedom. Less overwhelm. 

    You’d scale your business with more ease

    Gain clarity on the strategic systems and leadership actions to create a self-managing team that can support your clients and frees up your time.

    My free Team Growth Roadmap will give you my COMPASS method to get you out of the weeds of running your business and help you build a small but mighty team that gives you more freedom and flexibility.

    Click this link to unlock the COMPASS Method

    Thanks for listening to the Small But Mighty Agency Podcast, if you enjoyed this episode please leave a review on iTunes or send a screenshot on Instagram while tagging me  @audreyjoykwan

    19 min
  • Guillermo Chan: Growing a multiple six-figure agency in two years using Upwork

    This small but mighty agency owner used the Upwork platform to grow his animation agency to multiple six figures in under two years. 

    Going from solopreneur to a team of nine, Guillermo Chan went from a 9 - 5 job to building the business of his dreams, where he gets to do what he loves and make an impact on the lives of others. 

    In this episode of the podcast: 

    • Using Upwork to grow a service-based business to high multiple six figures 
    • Immigrating to a new country, taking risks and following his passion
    • How the challenges of mental health inspired him to start his agency 


    Show Links: 

    Broken Pencil Studios

    Broken Pencil Instagram 


    Get my signature COMPASS method inside our Team Growth Roadmap 

    This episode is brought to you by the FREE TEAM GROWTH ROADMAP

    What if you didn’t spend all day, every day, in the weeds of running your business? 

    More flexibility. More freedom. Less overwhelm. 

    You’d scale your business with more ease

    Gain clarity on the strategic systems and leadership actions to create a self-managing team that can support your clients and frees up your time.

    My free Team Growth Roadmap will give you my COMPASS method to get you out of the weeds of running your business and help you build a small but mighty team that gives you more freedom and flexibility.

    Click this link to unlock the COMPASS Method

    Recap the episode, give the listeners a call to action, tease the next episode

    Thanks for listening to the Small But Mighty Agency Podcast, if you enjoyed this episode please leave a review on iTunes or send a screenshot on Instagram while tagging me  @audreyjoykwan

    24 min

About Small But Mighty Agency: How to Grow Your Agency

From the publisher's feed

If you want to grow an agency to seven figures and beyond without working more hours in your business, tune in. 


I know your time is valuable, so I keep it practical and help…

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