Smart AF

Smart AF

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Smart AF episodes

  • Ep. 220 Digital Marketing 101: Surprising and Simple Ways to Get FREE Traffic to Your Website

    Now is an amazing time to be in business with so many opportunities to get in front of more people than ever before. Especially with so many free traffic sources.

    Let's dive into 19 ways to get more traffic to your website for free.

    Remember you don't need crazy tech skills, buckets of cash, or a dedicated staff to market your business. In fact, you don't even need a lot of time. What you need is to be smart, and free website traffic is smart for your business.

    Get smart marketing resources to grow your business at toriemathis.com

    18 min
  • Ep. 219 Digital Marketing 101: 28 High-Converting Lead Magnet Ideas to Grow Your Email List

    Some visitors to your website or social media may not be ready to buy just yet, but that doesn't mean you should just let them leave.

    Offering them a lead magnet entices them to sign up for your email list where you can continue to contact them. This allows you to build know, like, and trust with them, making them more likely to buy when they are ready.

    Now you don't want to just say, "Hey, sign up for my newsletter!" to get them on your email list, you want to use a quality lead magnet.

    I have 28 fantastic lead magnet ideas for you to use to get more sign-ups for your email list.

    Remember you don't need crazy tech skills, buckets of cash, or a dedicated staff to market your business. In fact, you don't even need a lot of time. What you need is to be smart, and a lead magnet is smart for your business.

    Get smart marketing resources to grow your business at toriemathis.com

    15 min
  • Ep. 218 Digital Marketing 101: Powerful Call To Action Secrets You Need To Get More Customers

    Want more clients? More subscribers? More sales? A Call to Action (CTA) will get your prospects to do what you want - call, buy, sign up - it's how you get them to take action.

    We'll go over call to action strategies so you get a higher conversion rate on all your lead generation and marketing assets.

    Remember, people are busy and distracted, so be sure to include a call to action that is clear, specific, and compelling in all your digital marketing.

    Remember, you don't need crazy tech skills, buckets of cash, or a dedicated staff to market your business. In fact, you don't even need a lot of time. What you need is to be smart, and calls to action are smart for your business.

    Get smart marketing resources to grow your business at toriemathis.com

    14 min
  • Ep. 217 Digital Marketing 101: Chiropractic Marketing Ideas to Attract New Patients

    If you're looking to grow your chiropractic practice, then email marketing is the best strategy with the best ROI, and it all starts with a lead magnet. Not sure how a lead magnet can get you more chiropractic patients?

    Let me dive into 8 great chiropractic lead magnet ideas to grow your business.

    Remember you don't need crazy tech skills, buckets of cash, or a dedicated staff to market your business. In fact, you don't even need a lot of time. What you need is to be smart, and lead magnets are smart for your business.

    Get smart marketing resources to grow your business at toriemathis.com

    16 min
  • Ep. 216 Digital Marketing 101: 10 Crazy Effective Email Marketing Ideas

    You may know that email marketing is powerfully effective, but coming up with email ideas can be difficult. So I have 10 email marketing ideas you can use to email your list.

    We will cover, the 10 email marketing ideas, best practices, email marketing tips and tricks, and how to get started.

    Remember you don't need crazy tech skills, buckets of cash, or a dedicated staff to market your business. In fact, you don't even need a lot of time. What you need is to be smart, and email marketing is smart for your business.

    Get smart marketing resources to grow your business at toriemathis.com

    19 min
  • Ep. 215 Digital Marketing 101: Create A Professional Looking Landing Page in 20 Minutes or Less

    Can you build a high-converting landing page in 20 minutes or less without crazy tech skills or boatloads of cash? The answer is YES!

    You've heard a landing page is a necessity to build your email list, convert more leads, and skyrocket your profits, but kinda sounds like a long, arduous, technical nightmare, right?

    I want to show you how you can use easy-to-use software to create a high-converting landing page in 20 minutes or less. And this is even if you have no tech skills, no design skills, no coding and it won't take stacks of cash.

    Are you ready to build a landing page fast?

    Remember you don't need crazy tech skills, buckets of cash, or a dedicated staff to market your business. In fact, you don't even need a lot of time. What you need is to be smart, and landing pages are smart for your business.

    Get smart marketing resources to grow your business at toriemathis.com

    17 min
  • Ep. 214 Digital Marketing 101: Local Digital Marketing - How to Get Started

    Digital marketing is an amazing opportunity for local businesses to cost-effectively reach more people than ever before. Still, there are some local businesses that shy away from the idea of marketing online, but doing so means missing out on customers, attention, and sales.

    So let's look at why digital marketing is important for local business and how to get started with digital marketing for your local business!

    Remember you don't need crazy tech skills, buckets of cash, or a dedicated staff to market your business. In fact, you don't even need a lot of time. What you need is to be smart, and local marketing is smart for your business.

    Get smart marketing resources to grow your business at toriemathis.com

    13 min
  • Ep. 213 Digital Marketing 101: Top Lead Magnets for Coaches To Get More Clients!

    Are you looking for the best way to book more discovery calls, get more coaching clients, and continually fill your calendar with qualified leads?

    I've tried many lead generation strategies for myself and my coach clients, and the best way to generate new coaching leads is a lead magnet!

    Let's go over why a lead magnet works so well, what the best lead magnets are for coaches and how to create one.

    Remember you don't need crazy tech skills, buckets of cash, or a dedicated staff to market your business. In fact, you don't even need a lot of time. What you need is to be smart, and lead magnets is smart for your business.

    Get smart marketing resources to grow your business at toriemathis.com

    13 min
  • Ep. 212 Digital Marketing 101: The 3 Step Restaurant Sales Funnel You Need To Know

    So many restaurants went under in 2020, and it didn't have to be that way.

    The ones that won had digital marketing systems in place and continued their business through the tough times. So many were just not prepared.

    Now is the time to future-proof your restaurant and put in place marketing systems, not just to attract new customers, but to get more repeat business, more referrals, and more reviews. These digital marketing tactics are NOT just for big business, they are for you too.

    They are easier than ever, affordable, and can make a huge difference in your bottom line.

    I have a proven 3-step funnel system to get you more customers, repeat diners, and more reviews.

    Remember you don't need crazy tech skills, buckets of cash, or a dedicated staff to market your business. In fact, you don't even need a lot of time. What you need is to be smart, and a sales funnel is smart for your business.

    Get smart marketing resources to grow your business at toriemathis.com

    14 min
  • Ep. 211 Digital Marketing 101: Emojis In Business Guide - How to Look Professional with Emojis

    Have you considered using emojis in your business communications and then wondered how appropriate they are to use?

    We did some digging and discovered the when, why and how to use emojis so you don't look inappropriate and actual communicate better. Yes, there are times when emojis will actually get your message across better, help you stand out and help your audience feel more connected with you.

    Remember you don't need crazy tech skills, buckets of cash, or a dedicated staff to market your business. In fact, you don't even need a lot of time. What you need is to be smart, and looking professional is smart for your business.

    Get smart marketing resources to grow your business at toriemathis.com

    16 min

About Smart AF

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When your time=money you have to be SMART. It's easy to waste your time, your money, and possibly your sanity, especially if you run a small team, family business or you're out there solo. After 15…