Regardless of our situation, we make conscious and unconscious money choices. The allure of alchemy, making gold out of other stuff, is something that attracts us … and has for centuries. What we do with money, how we react to it, what we want to do to acquire – all directly relates to being open and willing to dig into how economies, and our role in them, work. Jess Dewell talks with James Adams, author of the book Waffle Street (which has become a feature film).