[Legacy post: Small Business Talent] Email marketing still dramatically outperforms social media. This fact is especially relevant to solo professionals in the B2B space. My guest on the podcast today is Pam Neely, the author of 50 Ways To Build Your Email Marketing List. Her excellent book outlines a simple, straightforward approach to building a targeted […]

The post Pam Neely Shares Six Simple (Yet Highly Effective) Email List Building Strategies appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] My guest on the podcast today is a well-respected direct response copywriter and B2B marketing consultant. Donnie Bryant helps small business owners and solo professionals like us to connect with and convert “should-be clients” to clients — with unusually effective marketing messages and systems. Since launching his copywriting and marketing consulting […]

The post Creative Marketing Ideas for Solo Professionals: An Interview with Donnie Bryant, Jr. appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Are you trying to integrate social sales tools like LinkedIn and Twitter into your sales process? A Social Customer Relationship Management (Social CRM) solution can help you do it. But deciding which Social CRM solution is the best fit for your needs can be confusing. This is an important sales and […]

The post Tap the Power of Social Selling with Craig Jamieson and The Small Business Guide to Social CRM appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Many solo professional service providers feel stuck. They know that they need an effective sales and marketing plan, but they just don’t have the expertise or time to create it themselves. Fortunately, my guest on the podcast is Vincent Messina of Otimo Sales and Marketing. His mission is helping professional service […]

The post Powerful Marketing Insights For Professional Service Providers: An Interview with Vin Messina appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] As self-employed professionals, all of us own and use intellectual property in a variety of different forms. Intellectual property laws and their impact on our business is an important topic. That’s why I asked Kelley Keller to join me on the podcast today. Kelley is a seasoned intellectual property law […]

The post Kelley Keller on How to Protect Your Intellectual Property (and Avoid Expensive Lawsuits) appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Winning customers for life is the Holy Grail for most of us. But it’s not so easy to do – and that’s why I invited world-class B2B sales expert, Dr. Richard Ruff, to join me on the podcast today. Over the past 25 years, Richard’s work has varied in scope […]

The post How Smart Entrepreneurs Win Customers For Life: An Interview with Dr. Richard Ruff appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] My guest on the podcast is C.J. Hayden. She’s the bestselling author of Get Clients Now!: A 28-Day Marketing Program for Professionals, Consultants, and Coaches and The One-Person Marketing Plan Workbook. For more than 20 years, C.J. has helped solo professionals like us to get clients, get strategic, and get things […]

The post Get Clients Now! >> An Interview with Bestselling Author and Marketing Maven, C.J. Hayden appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Steve Harper is the author of a new book: The Ripple Effect: Maximizing The Power of Relationships For Your Life and Business. I’m fortunate to have Steve join me on the podcast today to share his practical wisdom on building productive business relationships. Steve has been an entrepreneur for over […]

The post Steve Harper on The Ripple Effect: Maximizing The Power of Relationships For Your Life and Business appeared first on Smart Solo Business.

[Legacy post: Small Business Talent] Most independent professionals would love nothing better than to build a business around their core strengths. That’s why I asked an expert on this subject to join me on the podcast today for an in-depth interview. My guest is Steve Woodruff. Steve specializes in helping solo professionals and business owners […]

The post Discover Your “Core Fit” and Target Market Advantage: The Steve Woodruff Interview appeared first on Smart Solo Business.