What makes a lead actually valuable? Chris Cabaniss of <a href="https://falcondigitalmarketing.com/" target="_blank" rel="ugc noopener noreferrer">Falcon Digital Marketing</a> joins Smart Route to talk real-world PPC strategy, lead quality, and how to optimize calls for ROI.

What makes a lead actually valuable? Chris Cabaniss of Falcon Digital Marketing joins Smart Route to talk real-world PPC strategy, lead quality, and how to optimize calls for ROI.

What makes a lead actually valuable? Chris Cabaniss of <a href="https://falcondigitalmarketing.com/" rel="noopener noreferrer">Falcon Digital Marketing</a> joins Smart Route to talk real-world PPC strategy, lead quality, and how to optimize calls for ROI.

Smarter PPC Starts with Better Calls: Lessons from the Front Lines

The Smart Route podcast is dedicated to fueling business success through innovation, insights, and inspiration.

With a focus on customer storytelling and connecting with industry thought leaders, our episodes chart the unique journeys that modern marketers, salespeople, and business owners navigate. By shining a light on their challenges, solutions, and successes, we aim to provide a roadmap for listeners to plan their path forward.

Business

Marketing

The Smart Route podcast is dedicated to fueling business success through innovation, insights, and inspiration. With a focus on customer storytelling and connecting with industry thought leaders, our episodes chart the unique journeys that modern marketers, salespeople, and business owners navigate. By shining a light on their challenges, solutions, and successes, we aim to provide a roadmap for listeners to plan their path forward.

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Smarter PPC Starts with Better Calls: Lessons from the Front Lines

Smarter PPC Starts with Better Calls: Lessons from the Front Lines