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SME Experts
By PodcastOne AustraliaBusiness
SME Experts episodes
- Sealing the dealNail your sales technique. Host and CEO of Mentored, Craig West, speaks to author of Unlock the Game, Ari Galper, to find out how to overcome rejection and shift your sales mindset.20 min
- Streamlining your businessMarketing to bottom line. Host and CEO of Mentored, Craig West, speaks with Kelly Berger from Business Simplicity about the importance of putting systems in place so that you can concentrate on making more money, improving staff workflow,...24 min
- Consumer loyaltyGet "sticky" with your customers. Derek Baines from Qantas Business Rewards explains how to earn the trust of your customers, the importance of repeat traffic and how you can utilise the loyalty programs of other businesses, to...20 min
- Managing your moneyCashflow is key when it comes to small business. Sarah Stein from Miss Efficiency explains how to avoid a cashflow hole, what to do if you find yourself in one and the most headache-free ways to juggle your bills, invoices, payroll and...29 min
- Top online retail mistakesExpand your market. Host and CEO of Mentored, Craig West, speaks to online retail expert Jen McCloy about the top mistakes SMEs make when venturing online and how create an attractive and seamless consumer experience, in the age of the...23 min
- Family wealth managementPay yourself first. Host and CEO of Mentored, Craig West, speaks to Michael Bova from Family Wealth Advisory about the importance of building, growing and protecting your own wealth, whilst continuing to drive the success of your small...21 min
- Research and developmentCan you better your business? Host and CEO of Mentored, Craig West, chats to Danielle Neale from the University of New South Wales about how small to medium businesses can best utilise government, industry and university funding in order...19 min
- Human resources legislationYour employees are your biggest asset. Host and CEO of Mentored, Craig West, speaks to Natasha Hawker from Employee Matters about what you need to know in order to make sure you, your business and your people are covered when it comes to...26 min
- Motivating employeesHow to keep your best people happy. Host and CEO of Mentored, Craig West, sits down with Clare Long from Norgay HR Consulting to discuss the top tools and techniques that can help you to manage your employees and maximise their...24 min
- Digital marketingIs traditional marketing dead? Host and CEO of Mentored, Craig West, speaks with Chris Nelson from digital agency Juicebox about how to best market your business online and why you need to get clear about what success looks like before...27 min
About SME Experts
From the publisher's feed
Practical tips to make your business a success. From cyber risk to self-managed super funds, SME Experts covers the topics you need to understand in order to take your business to the next level. Following the success of Mark Bouris’ popular podcast series The Mentor, this series is a must listen for any small to medium business owner.
SME Experts is supported by a complete set of additional templates and checklists available at Mentored.com.au in our resources area.
Host Craig West is a strategic accountant with over 20 years’ experience advising business owners. As Managing Director of Succession Plus and CEO of Mentored, he is passionate about helping business owners achieve the success they deserve. Craig has written four critically acclaimed books on employee incentives, succession planning, asset protection and exit strategies.