In this episode of Smirk New Media’s podcast, Smirkcast, Allie Carrick discusses the hottest trend in social media marketing right now—mobile live streaming. Mobile live streaming apps, like Periscope and Meerkat, are a significant development in communication and offer brands an opportunity to provide real-time content to their online audience. Allie discusses when it’s appropriate for […]

In this episode of Smirkcast, Smirk New Media strategist Allie Carrick explains why content should still be the foundation of any social media strategy, how to put content quality first and breaks down what effective content looks like for brands these days. Allie gives tips to help brands craft content that adds value to the conversation, instead of consuming it with noise.

Smirk New Media strategist Allie Carrick brings back Smirkcast, our podcast breaking down the changes, strategies, campaigns and content winning in the world of social media. This week, Allie breaks down all the changes that have happened in social media since the start of 2015.

Susan Hoover of the Oklahoma Dental Foundation talks with Smirkcast host Allie Carrick about the challenge of reaching nonprofit audiences on social media.

Kevin DeShazo has built Fieldhouse Media from an idea to one of the top companies in the nation specializing in social media education for college athletes and athletic departments. In this episode of Smirkcast, Allie Carrick talks to Kevin about Snapchat and dives into other issues facing the social media world.

Allie Carrick brings you more insight and discussion from the world of social media and digital marketing. Today’s episode talks about Facebook and the needed skill of thinking before you post.

We are excited to announce the debut of Smirk New Media’s podcast, hosted by our own Allie Carrick. Smirkcast will bring you interviews with people who are innovating and winning in the world of social media, while breaking down the trends and best practices in digital marketing. In this first episode, Allie introduces herself, talks […]