The Premium Cigar Association Trade Show (PCA) is a mere week away, and that means a plethora of announcements for new cigar products. But the real question is: which of these new product announcements move the needle? Which new products get you excited and which leave you scratching your head? On this episode, our expert panel, including John “Cigar Surgeon” McTavish and Flavor Odyssey’s Randy Griggs, give their thoughts as we head into the 2024 trade show.