The Business of Video Marketing - YouTube, Facebook Live Streaming, & Online Video Ads, Strategy for Entrepreneurs

Snapchat Video Tips with Chris Strub


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Can and should businesses be using the social media platform Snapchat in their marketing strategy?

In this podcast, we are chatting with Snapchat darling, Chris Strub. Chris is passionate about helping nonprofits develop real-life social media strategies, especially with LIVE VIDEO!

Connect with Chris here:

http://www.teamstrub.com/

HOW DO YOU USE SNAPCHAT TO DELIVER YOUR MESSAGE?

The best feature of Snapchat is THE CAMERA!!

Just get on and talk with people, tell them who you are and what you are about, and if they like what they see and hear they will connect!

Stringing 10-second videos together throughout the day is definitely something marketers need to take a serious look at.

HOW DO STORIES WORK IN SNAPCHAT?

There are many different ways to tell a story on Snapchat.

You could tell a story with a beginning, middle, and end.

Or you could use it to give viewers a glimpse into your business.

HOW DO YOU KNOW WHAT YOUR STORY SHOULD LOOK LIKE?

We are all famous to a group of people, so it all depends on your audience.

Speak to your audience!! 

Give your customer the information and entertainment they are looking for.

"IT IS OKAY TO SERVE THE PEOPLE WHO LOVE YOU!

Remember your message has value and there are people who want to hear it.

Communicate with the people who want to connect with you!

Not all your Snaps will be a home run, but you take that knowledge and improve.

Social Media can feel like an arms race to see who can come up with the "next best thing," but completely useless unless you connect with your customers!

 

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The Business of Video Marketing - YouTube, Facebook Live Streaming, & Online Video Ads, Strategy for EntrepreneursBy Owen Video