A quick look at the top-down nature of effectiveness… Your "why" or purpose—your mission—should determine everything, informing goals, objectives, and action items. Policies and procedures need to line up with everything to make sure the whole thing works as intended!

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Words have meaning, but meaning is partly derived from context. Life events create that context and result in different people perceiving the same things differently.

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If you are waiting to find that damsel in distress to sweep off her feet or for a night in shining armor to come along and take you away—if you are waiting on finding yourself in the middle of some storybook romance, you'll most likely be waiting the rest of your life.

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They tell you, "If they don't like you, that's their problem. Just be yourself." This might be horrible advice!

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You might be busy, but are you actually doing anything? It's not the same. You can fill your time with activities. Or, you can fill your time doing things that lead you toward your goals!

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Being busy doesn't mean you are actually getting anything done. Success comes from the sum of all the gains. Running around in circles gets you nowhere. You need to make sure there is intent and purpose in all you do!

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What do you do when things aren't working out and you aren't getting where you want to be? What should you do? Something. Get some plausible ideas and try one and see what happens.

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In game theory and in economics, the idea of the zero-sum game says that for one thing to go up, the other has to go down. But not every situation fits that principle. A rising tide lifts all boats, and sometimes, that's the better model.

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You gotta start somewhere. But then you MOVE FORWARD. It's called a starting place for a reason. It's not an ending place. Success calls you. What are you waking for?

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There is a best practice for becoming successful. Usually, it means starting at the beginning and working through different processes until you get to the end!

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