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🎯 Data isn’t just important, it’s everything.
For Rollo Goldstaub, Global Head of Sports Partnerships at TikTok, every decision in the sports sector must be backed by evidence, not opinion. 📊
From using data-driven insights to shape partnerships like TikTok’s upcoming collaboration with DAZN for the Club World Cup 🏆 to recognizing early adopters who embrace new trends first, Rollo highlights how real growth belongs to those who act fast and back it with facts. ⚡
TikTok’s research even shows one universal truth among all sports fans: match highlights reign supreme! ⚽🔥
Listen to the full podcast now- https://open.spotify.com/episode/1rBANIEuVZtJbV0YLrsyRm?si=AxmrqRViSeavIkXwiXjcHQ
#SportsBusiness #TikTokSports #DataDriven #DigitalPartnerships #SportsMarketing #RolloGoldstaub #Innovation #FanEngagement #SocialMedia
By Technologist of the Month🎯 Data isn’t just important, it’s everything.
For Rollo Goldstaub, Global Head of Sports Partnerships at TikTok, every decision in the sports sector must be backed by evidence, not opinion. 📊
From using data-driven insights to shape partnerships like TikTok’s upcoming collaboration with DAZN for the Club World Cup 🏆 to recognizing early adopters who embrace new trends first, Rollo highlights how real growth belongs to those who act fast and back it with facts. ⚡
TikTok’s research even shows one universal truth among all sports fans: match highlights reign supreme! ⚽🔥
Listen to the full podcast now- https://open.spotify.com/episode/1rBANIEuVZtJbV0YLrsyRm?si=AxmrqRViSeavIkXwiXjcHQ
#SportsBusiness #TikTokSports #DataDriven #DigitalPartnerships #SportsMarketing #RolloGoldstaub #Innovation #FanEngagement #SocialMedia