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Episode 44 - On this episode of the SO NWA Podcast, we're joined by Jeff Clifton, co-founder of True North Realty Group, and his wife, Kristy Hurley, a life coach and social media creator.
Jeff shares his journey into real estate, how True North Realty Group found its niche in luxury homes and recreational land, and why taking care of clients goes beyond closing a deal. Kristy talks about finding her calling in life coaching, growing her online community, and using social media to encourage and make a difference in people's lives.
Together, they open up about marriage, communication, gratitude, accountability, and being each other's biggest cheerleaders. They also share practical lessons on consistency, personal growth, and why people will always remember how you made them feel.
Plus, we get their favorite Northwest Arkansas experiences, from Razorback games and Devil's Den to local restaurants, Beaver Lake, and Crystal Bridges.
🎙️ In this episode:
Building a business and finding your niche
Supporting each other through marriage and career growth
Life coaching, mindset, and gratitude
Growing a social media audience through consistency
Putting family and relationships first
Favorite restaurants and hidden gems around NWA
At SO NWA, we're all about sharing the real stories of the people who make Northwest Arkansas special.
Listen, share, and keep serving others.
https://www.truenorthrg.com/
https://www.facebook.com/kristy.turner.hurley/
Episode 43- On this episode of SO NWA, we reconnect with Robert Lockhart, a Navy veteran and founder of Lockhart Solutions 479, to hear his journey of service, personal growth, and entrepreneurship.
Robert opens up about his military experience, the challenges he faced after leaving the Navy, and how overcoming addiction helped shape his desire to support others. We also discuss his business, which helps homeowners and roofing companies with solar panel removal, reinstallation, troubleshooting, and electrical services.
Plus, we talk about second chances, family, the importance of asking for help, and some of Robert’s favorite places around Northwest Arkansas.
This is a conversation about resilience, community, and turning difficult experiences into opportunities to serve others.
🎙️ Welcome to SO NWA — Serving Others Northwest Arkansas.
https://www.lockhartsolutions479.com/
Episode 42 - Liz G joins SO NWA to talk about photography, creativity, entrepreneurship, faith, and finding her way back home to Northwest Arkansas.
From leaving Arkansas to pursue film in California, to working in social media and eventually building her own creative business, Liz shares what she’s learned during her first year of full-time entrepreneurship.
We talk about photography, storytelling, social media, comparison, creativity, faith, and what it really takes to build something of your own.
Plus, Liz shares some of her favorite NWA spots and leaves our next guest with a pretty unexpected question. 👽😂
https://www.lizagphotos.com/
Episode 41 - We talk with Navy veteran, engineer, entrepreneur, father, and competitive bodybuilder Lyle Burks joins the SO NWA Podcast to talk about his journey from working on fighter jets and building his own business, Able Grant Home Services, while raising a family and competing in bodybuilding.
We talk about military discipline, entrepreneurship, taking the leap into business, faith, fitness, home maintenance, and what it means to serve others.
Lyle also shares some of his favorite Northwest Arkansas spots, why NWA is home, and advice for anyone thinking about joining the military or starting their own business.
🎧 Listen now on Spotify, Apple Podcasts, YouTube, and wherever you get your podcasts.
https://www.ablegrant.com/
Episode 40 - Local comedian Shaan Choppala, the Cajindian Comedian, joins SO NWA to talk about his journey into stand-up comedy, his Cajun and Indian background, and the rapidly growing comedy scene in Northwest Arkansas.
We talk about performing, dealing with hecklers, finding inspiration, building local comedy shows, and what NWA needs to become a true comedy destination.
Plus, Shaan shares some of his favorite local food, breweries, hidden gems, and what's next as he combines his two passions: food and comedy.
🎧 Listen now on Spotify, Apple Podcasts, YouTube, and wherever you get your podcasts.
https://www.cajindiancomedy.com/
Episode 39 - Singer and artist Jampi joins the SO NWA Podcast to share his journey from Puerto Rico and New York to Northwest Arkansas and how music became his passion.
We discuss writing original music, performing live, social media, criticism, content creation, and what it takes to build a career as an independent artist.
We also talk about Puerto Rican culture, favorite local restaurants, mountain biking, and why Northwest Arkansas has become a second home.
In this episode:
🎧 Listen now on Spotify, Apple Podcasts, YouTube, or wherever you get your podcasts.
Episode 38 - Ever wonder who's behind the SO NWA Podcast?
In this special host episode, Juan Carlos and Enrique answer rapid-fire questions, share their favorite Northwest Arkansas restaurants, coffee shops, hidden gems, podcast memories, and talk about what "Serving Others" truly means.
From real estate and entrepreneurship to family, community, and their vision for SO NWA, this is a chance to get to know the people behind the microphones.
Whether you've been listening since day one or you're new to the podcast, we hope this episode helps you get to know us a little better.
🎙️ Thanks for being part of the SO NWA community!
Episode 37- In this episode of the SO NWA Podcast, we sit down with Irvin Camacho—community leader, immigrant advocate, and host of the District 3 Podcast—for an honest conversation about leadership, empathy, belonging, and the people who make Northwest Arkansas stronger.
Irvin shares his family's journey from California to Arkansas, what it was like growing up in Northwest Arkansas, and how those experiences shaped his passion for helping others.
We also discuss community leadership, immigration, mental health, entrepreneurship, podcasting, and why creating opportunities for others can leave a lasting impact.
No matter your background, this episode is a reminder that strong communities are built through compassion, understanding, and a willingness to serve.
In this episode:
• Growing up in Northwest Arkansas
• The immigrant experience
• Building stronger communities
• Mental health and avoiding burnout
• Leadership through empathy
• Podcasting and storytelling
• Why serving others matters
🎧 If you enjoyed this conversation, follow the SO NWA Podcast, leave a review, and share this episode with someone who believes in building a stronger community.
Episode 36- In this episode of the SO NWA Podcast, we sit down with Dr. Matt Howell, owner of Eyes on the Square in Downtown Bentonville.
Dr. Howell shares his journey from optometry school to opening his own practice, why he and his wife chose Northwest Arkansas, and how they built a business centered around excellence, hospitality, and serving others.
We also dive into holistic eye care, the growing problem of dry eyes, the impact of modern lifestyles on eye health, entrepreneurship, coffee culture, and what makes Bentonville such a special place to build a business.
Whether you're an entrepreneur, business owner, health enthusiast, or simply love hearing inspiring local stories, this conversation is packed with practical insights and encouragement.
In this episode:
• Building a business from the ground up
• Entrepreneurship in Northwest Arkansas
• Holistic eye care and dry eye treatment
• Faith, family, and business
• Customer service that stands out
• Why Bentonville attracts entrepreneurs
• Coffee, community, and local favorites
If you enjoyed this episode, be sure to follow the SO NWA Podcast, leave a review, and share this episode with someone who loves supporting local businesses.
https://www.eyesonthesquare.com/?gad_source=1&gad_campaignid=15523208803&gbraid=0AAAAAoUl62y_R22_SRcgje89pALI5n8aS&gclid=Cj0KCQjwsMLSBhD9ARIsAIpUTDpg4uvTTwvMOL_E30lUkAS44OLzdzAFRku0s6_q_OTY7d_OQtQObWQaAiZGEALw_wcB
Episode 35 - On this episode Mental performance coach Ben Greene joins the SO NWA Podcast for one of our most meaningful conversations yet.
Ben shares his journey from New York to Northwest Arkansas, how he and his brother built Green Performance Coaching, and why their mission isn't to tell people what to do but to teach them how to think.
We dive into leadership, accountability, resilience, relationships, entrepreneurship, and the habits that shape our lives. Ben also opens up about an incredibly personal loss his family recently experienced and explains how perspective, purpose, and mental resilience helped them navigate one of life's hardest moments.
Whether you're a business owner, parent, leader, or simply looking to grow personally, this episode is filled with practical wisdom and powerful stories you'll remember long after it's over.
In this episode we discuss:
• Building mental resilience
• Leadership and accountability
• Personal growth without the hype
• The power of small daily habits
• Entrepreneurship and mindset
• Living with purpose
• Why perspective changes everything
If you enjoyed this episode, be sure to follow the SO NWA Podcast, leave a review, and share it with someone who could use a little encouragement today.
https://greenewellness.com/
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