Episode 13 is here!

David Doyle & Dave Alton discuss some recent news from the past week including the result of the Game Stop and Wall Street fiasco mentioned during last weeks episode.

Following this the lads take a look at SuperBowl Sunday and the content style used for the infamous ads that are much anticipated each year globally. Finally, the guys take a look at the possibility of a subscription service for Twitter. Would you pay for the platform? 

Take a listen now!

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After a few weeks off, the guys return with the first episode of 2021. In episode twelve of Social Antics, Dave Doyle & Dave Alton talk about some news that has happened over the previous weeks. They look at how Brexit has had an impact on customers, businesses, supply chains and how marketing might change going forward. The lads discuss how the inital days of Biden/Harris presidency have gone followed by an analysis around the introduction of Birdwatch in the U.S. by Twitter. Birdwatch is currently in pilot stage and it hopes to crack down on fake news by unreliable sources with the help of the Twitter community. 

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In episode eleven of Social Antics, Dave Doyle & Dave Alton talk about the ever-changing gig economy, and what the future of gig work might look like, specifically looking at this weeks announcement from delivery giant Just-Eat. They also turn their attention to Brexit and some of the economic cracks that are already showing with the devolving political situation.

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For episode 10, Dave Doyle & Dave Alton are joined by national presenter and broadcaster Jonathan Healy. 

He has been a presenter with Newstalk 106-108fm and a senior correspondent with Sky News, Jonathan also has experience working with TV3, RTE, FM104, The Cork Independent and Cork’s 96fm.

He is a skilled interviewer and proven cross-platform content creator with extensive contacts across politics, business and public relations throughout the country.

After many years working as a journalist, Jonathan used his skills and experience to launch his own PR firm. Healy Communications draws on decades of media experience to ensure you and your team are ready to publicly present your message.

With tailor made solutions, Healy Communications will help you to prepare for all eventualities, good and bad and has quickly become become one of Ireland's best known PR and media companies. 

In this episode, Dave Doyle and Dave Alton chat to Jonathan about his own path in the media and business world; the benefits to working with a PR agency; crafting your brands story and effective ways to communicate it; the dividing line between marketing and PR and ways to approach the relaunch of your business after the COVID period.

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In episode 8, the lads discuss the start of Christmas 2020. This is a welcomed time of the year for marketers, but also a busy one. This time of year sees the release of yearly Christmas adverts from big global brands. 

Throughout this episode, Dave Doyle & Dave Alton discuss the recent Christmas ads that have been released by brands such as Woodies, SuperValu, Coca-Cola and more. They gave their opinions on some of the videos and how they felt they worked or didn't! They also have a discussion around the years of John Lewis adverts and how these become part of the brands overall marketing strategy. 

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In episode 8, the lads discuss a number of news items from the business and marketing world that have happened in the past week including: Recall of Guinness 0.0 across the UK; Pfizer's possible COVID cure and how it affected the stock market; Trends in meat substitute brands and Christmas is certainly coming and the lads discuss some of the recent Christmas adverts launched.

Throughout this episode, Dave Doyle & Dave Alton discuss the recent president elect Joe Biden  winning the 2020 election and how he might influence the business, media and marketing world. 

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In episode seven of Social Antics, Dave Doyle & Dave Alton discuss a number of news items from the past week including: the partnership of Sony and TikTok; Instagram launches some new features to their live streaming services and a discussion around Burger King's recent advert campaign. 

This episode was recorded during the U.S. Elections counting process, so a small discussion from the lads around the political situation in the United States awaiting the result for the presidency. 

The lads discuss the current landscape of the tourism sector for this weeks focus. They look at how the tourism and hospitality industries have changed after the effects of COVID lockdowns, and how they should adapt going forward. They take a look at brands such as TripAdvisor & Airbnb and how their overall business models might be affected. 

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In this episode, Dave Doyle & Dave Alton discuss weekly news topics such as drone delivery service launched by retailers Tesco and the news that TikTok have partnered with Shopify and more.

This weeks focus topic is all about political marketing. The lads discuss how campaigns can utilise online tools to reach particular audiences for both good and bad. They also take a look at how politicians and strategists such as Roger Stone (U.S.) or Dominic Cummings (U.K.) can use a mix of psychology and marketing tactics to favour their campaign or political careers.

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In episode five of Social Antics, Dave Doyle & Dave Alton discuss a number of news items from the past week including: The launch of stories on LinkedIn; Facebook release their new dating format and Guinness launch their new brew for the non-alcoholic beer market. 

The lads discuss their opinions on the future of digital advertising for this week’s focus topic along with trends for both consumers and businesses to think about. They offer advice on what many brands can leverage when it comes to transitioning to advertising online and suggestions on content creation.

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In episode four, the lads discuss a number of news items from the past week including: The launch of the new Apple iPhone; Facebook cracking down on negative content; Facebook gives Messenger and new look with new features and Pakistan ban Tik Tok.

On this weeks focus, the lads discuss their opinions on whether businesses should outsource their marketing to a dedicated agency or build an internal role or team. Following their experience, Dave Doyle & Dave Alton discuss the areas for consideration if your business is at the stage of making this decision.

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