Beyond social media-John Olson 
Social media isn’t a new concept. Tapping into consumer-driven dialogue enabled through online tools where people share opinions, experiences, reviews and countless other perspectives, is the same way they’ve done over dinner tables and backyard fences for years. Hear how OLSON is connecting people to brands through social circles.

Beyond social media-John Olson Social media isn’t a new concept. Tapping into consumer-driven dialogue enabled through online tools where people share opinions, experiences, reviews and countless other perspectives, is the same way they’ve done over dinner tables and backyard fences for years. Hear how OLSON is connecting people to brands through social circles.

Social Media: -Beyond Social Media

Audio from the Minnesota American Marketing Association's November 2009 Conference

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Social Media: -Beyond Social Media

Social Media: -Beyond Social Media